This is a fully remote position, open to applicants in California, +1 more state.

📋 Description

• Develop and implement a comprehensive social strategy within the initial 90 days, encompassing channel priorities, content pillars, posting frequency, and voice guidelines.

• Assess the social strategy quarterly based on performance metrics.

• Take ownership of a quarterly social-driven pipeline target in collaboration with sales and RevOps.

• Create reports that link social activities to business outcomes.

• Enhance Luxury Presence's share of voice through increased follower count, reach, and impressions.

• Direct social initiatives for the CEO's thought leadership and presence on Reddit.

• Oversee community health, focusing on engagement rates, response times, and sentiment analysis.

• Develop a documented process for handing off social efforts to align with other functions, such as newsletter content, video distribution, or webinar promotion.

• Make timely decisions regarding engagement, escalation, and brand protection within Reddit threads and comment sections.

• Work collaboratively with content, demand generation, sales, leadership, and the CEO.

⛳️ Requirements

• 4-6 years of experience in social media or community management, with a minimum of 2 years responsible for strategy development instead of executing someone else's plan.

• In-depth understanding of the functionalities of LinkedIn, Instagram, Reddit, YouTube, and TikTok.

• Proficient in extracting and interpreting engagement, reach, and conversion data to modify strategies as needed.

• Consistent application of strong brand voice across various platforms, including Reddit.

• Practical skills in content creation or art direction.

• Strategic oversight of the social media function.

• Excellent judgment in ambiguous situations and capability to handle public issues comprehensively.

• High-quality standards in producing content at scale.

• Proficiency in coordinating efforts across content, demand generation, sales, and leadership.

• Ability to remain updated on platform changes and cultural trends.