Senior SEO Executive

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Overseeing daily SEO campaigns for various clients, including local, on-site, off-site, and technical SEO initiatives.

• Setting KPIs and performance metrics, evaluating success, and offering strategic insights for continuous growth.

• Crafting and executing SEO strategies aimed at enhancing organic rankings and increasing traffic.

• Conducting keyword research and optimizing website content, such as blogs, landing pages, meta tags, URLs, and internal links.

• Performing technical SEO audits and implementing enhancements (site speed, crawl errors, schema, mobile optimization).

• Optimizing and managing local SEO for clients, including Google Business Profiles, citations, and local keyword targeting.

• Delivering regular reports and insights to clients and internal teams.

• Creating and optimizing content for multiple client websites, including blog posts, landing pages, and meta descriptions, ensuring alignment with the overall SEO strategy and target audience.

• Identifying, diagnosing, and resolving SEO performance challenges through data-driven analysis and innovative problem-solving.

• Leading and mentoring junior SEO team members, offering training, guidance, and feedback to facilitate their growth and development.

• Discovering new growth avenues, such as emerging search platforms, voice search, or AI-driven SEO tools.

• Collaborating with cross-functional teams (e.g., developers, designers, PPC, social media, and content teams) to ensure that SEO best practices are implemented across all digital marketing efforts.

⛳️ Requirements

• 2+ years of experience in on-site, off-site, technical, and content SEO, preferably with multiple clients.

• Developed and executed strategic link-building campaigns, including outreach to relevant websites and influencers to enhance search engine rankings and boost site authority.

• Implemented and managed tracking tags, triggers, and variables in Google Tag Manager to optimize data collection, enhance analytics accuracy, and support digital marketing initiatives.

• Strong problem-solving and critical thinking abilities, with the capability to diagnose issues, create solutions, and adjust strategies in a rapidly evolving SEO environment.

• Proficient in Google Analytics and Google Search Console.

• Familiarity with SEO tools such as Ahrefs, Moz, Screaming Frog, etc.

• Robust analytical skills to evaluate websites against key competitors to pinpoint opportunities for performance enhancements.

• Knowledge of how to implement technical improvements to websites and their servers.

• Experience in generating SEO content with an understanding of how to optimize it, including URLs, keywords, meta tags, internal link structure, and external links.

• Ability to advise on content creation strategies that enhance organic performance and reach.

• Comprehensive understanding of white-hat SEO techniques.

• Positive, energetic, and an effective communicator within a team setting.

• Strong presentation abilities.

• Proactive and passionate, with a willingness to actively learn and acquire new skills.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Flexible working hours and remote work options.

• Collaborative and inclusive company culture.

• Access to cutting-edge SEO tools and technologies.