Senior Sales Development Representative

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement tailored, multi-stakeholder, multi-channel outreach strategies for target accounts within a designated vertical segment.

• Create and evaluate outreach cadences, messaging, and approaches, refining them based on conversion outcomes.

• Formulate segment-specific perspectives that articulate ReSource Pro’s value proposition to insurance decision-makers.

• Identify and source new accounts through research, referrals, intent signals, and proactive prospecting.

• Maintain a consistent volume of activity across phone, email, and LinkedIn channels.

• Engage with at least three stakeholders per target account.

• Construct account maps detailing buying committees, vendor relationships, and initiatives.

• Collaborate with designated Sales Executives on account strategy and stakeholder mapping.

• Re-engage dormant accounts using fresh insights, contacts, or triggers.

• Create, qualify, and document opportunities in Salesforce prior to the handoff to Sales Executives.

• Utilize ReSource Pro’s approved sales methodology.

• Hand off qualified opportunities complete with pain points, stakeholder maps, and defined next steps within established SLAs.

• Drive conversion rates from activity to meetings and from meetings to created opportunities in line with annual benchmarks.

• Contribute insights during pipeline reviews.

• Gain a thorough understanding of ReSource Pro solutions relevant to the assigned segment.

• Keep abreast of industry trends, regulatory changes, and competitive positioning.

• Collaborate with Industry Marketing and Events on targeted tradeshow strategies and event meeting plans.

• Participate in relevant vertical enablement sessions.

• Maintain an active presence on LinkedIn with segment-specific content.

• Utilize ReSource Pro’s digital sales stack and enhance WRITER prompts.

• Ensure accurate records are maintained in Salesforce.

• Achieve and sustain GTM certification at a satisfactory level.

• Work alongside Marketing to enhance messaging based on outreach performance analytics.

⛳️ Requirements

• 3–4 years of experience in B2B outbound sales, business development, or a related field is required.

• Proven track record of consistently meeting or surpassing outbound activity and pipeline goals.

• Prior experience as an SDR, BDR, or in inside sales is highly preferred.

• Experience in the insurance industry is essential.

• Understanding of B2B sales methodologies is required.

• Proficiency with AI-automated sales tools, including the creation and refinement of prompts.

• Familiarity with sequencing and cadence platforms.

• Ability to work independently, with minimal ramp-up time and to structure work in ambiguous situations.

• Consistent achievement of daily and weekly activity targets across phone, email, and LinkedIn.

• Responsible for activity-to-meeting and meeting-hold-to-opportunity conversion rates.

• Consistent attainment of pipeline targets and Salesforce documentation within approved SLAs.

• Experience in account strategy and stakeholder mapping.

• Business acumen to engage in meaningful conversations with C-suite insurance executives.

• Excellent written and verbal communication skills.

• Proficiency in Salesforce.

• Comfort in building and refining prompts with AI-automated sales tools.

• Willingness to travel domestically, with less than 20% travel expected.

• A Bachelor’s degree in Business, Marketing, Communications, or a related field is preferred but not mandatory.

🏝️ Benefits

• 100% coverage of employee health insurance available from day one.

• Medical, dental, and vision benefits accessible from day one.

• Eligibility for internet stipend for remote positions.

• 401(k) plan with employer match, vested immediately.

• HSA/FSA options available.

• Employer-funded long-term and short-term disability coverage.

• Generous paid time off policy, including paid holidays and floating holidays.

• Opportunities for development and career growth.

• Comprehensive wellness program prioritizing employee health.

• Eligibility for annual bonuses.