Senior Product Marketing Manager, Bilingual (English, French)

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and convey an updated positioning and core messaging framework.

• Create vertical narratives for FSI, Public Sector, Telecom, Healthcare, and High-tech/Manufacturing, each supported by proof points and reference customers.

• Manage and uphold a single source of truth for current product positioning, ensuring it is regularly updated following any changes in the roadmap or scope.

• Oversee outbound customer communications through monthly product update emails, webinars, podcasts, and more.

• Collaborate with product management on release positioning and outbound messaging.

• Develop and sustain battle cards for leading competitors in the data security, DLP, and DSPM sectors, with adoption tracked across all competitive deals.

• Keep competitive materials up to date as the market evolves and as Qohash’s product offerings change.

• Produce a comprehensive launch kit for every significant product release, which includes updated positioning, value propositions, demo scripts, FAQs, objection handling, battle card updates, and AE talk tracks.

• Provide event-specific messaging kits and executive briefing materials.

• Create AE-facing account briefs for major named accounts, detailing buyer maps, technology stack signals, and known challenges.

• Conduct quarterly training sessions on positioning, objection handling, and the competitive landscape.

• Establish a structured field intelligence interview program with founders, sales, and customer success teams to capture objections, winning positioning, competitive movements, and translate these into a cohesive messaging framework.

• Produce key assets targeting ICP pain points: AI governance for unstructured data, DLP modernization, and audit/compliance for regulated sectors.

• Develop named enterprise case studies highlighting the operational metrics that matter to enterprise buyers.

• Create, manage, and update a library of collateral materials and AI skills, embedding automation wherever feasible to ensure uniformity, speed, and thoroughness in the company’s communications.

⛳️ Requirements

• Full professional bilingual proficiency in English and French, both written and spoken.

• A strong alignment with our core values and experience in a high-velocity company environment.

• Over 7 years of experience in product marketing within the cybersecurity or data security field, with B2B enterprise SaaS go-to-market experience. Familiarity with AI-driven products is a notable advantage.

• Proven track record of developing messaging that resonates with both technical and executive buyers.

• Experience in building and maintaining competitive intelligence programs, including battle cards.

• Proven ability to collaborate cross-functionally with Sales, Demand Generation, and Product teams.

• Demonstrated success in creating sales enablement materials.

🏝️ Benefits

• Competitive salary range.

• Enjoy up to six weeks of paid time off annually, as we prioritize your work-life balance.

• Comprehensive health benefits, including:

• Life insurance.

• Short- and long-term disability coverage.

• Paramedical and telemedicine services.

• Health Spending Account (HSA).