Senior Product Marketing Manager – AV Solutions

This is a fully remote position, open to applicants in United States.

📋 Description

• Takes charge of the market strategy, positioning, and go-to-market narrative for NETGEAR Enterprise’s AV portfolio.

• Define how NETGEAR's switching and networking solutions tackle contemporary AV and broadcast challenges.

• Ensure that AV products are viewed as reliable infrastructure for modern AV and broadcast settings.

• Evaluate market opportunities within Pro AV segments.

• Monitor industry trends related to AV-over-IP protocols.

• Maintain a comprehensive understanding of technologies and identify buyer and influencer personas.

• Develop product and solution positioning tailored for AV.

• Create messaging frameworks that set NETGEAR Enterprise AV solutions apart.

• Integrate switches, management, profiles, and AV-optimized features into cohesive solution narratives.

• Oversee AV product messaging and positioning during launches.

⛳️ Requirements

• Over 8 years of experience in Product Marketing or Solutions Marketing.

• Experience in AV, networking, or related infrastructure markets is essential.

• Strong technical knowledge of AV networking and AV-over-IP ecosystems.

• Familiarity with protocols and technologies such as Dante, NDI, SDVoE, AES67, multicast, QoS, IGMP, PTP, VLANs, and concepts related to Layer 2/Layer 3 networking.

• Profound understanding of buying behaviors and partner ecosystems in the AV and broadcast sectors.

• Demonstrated ability to construct messaging frameworks and solution narratives.

• Experience in creating launch collateral, sales enablement materials, and technical marketing content.

• Strong skills in cross-functional collaboration.

• Exceptional storytelling and communication skills.

🏝️ Benefits

• Equity offerings.

• Bonus opportunities.