Senior Product Marketing Manager

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Quickly familiarize yourself with the product, our target audience, and the competitive landscape.

• Foster trust within the GTM and EPD teams.

• Identify distinct product marketing deficiencies and immediate opportunities for improvement.

• Develop well-defined messaging frameworks.

• Lead product releases and launches.

• Create and provide sales enablement materials.

• Establish a robust operational rhythm with the GTM and EPD teams.

• Ensure product launches and releases are consistent and predictable.

• Drive significant initiatives that directly impact pipeline generation and deal acceleration.

• Collaborate closely with Demand Generation and DevRel on impactful campaigns.

• Clearly link activities to revenue outcomes.

• Influence the GTM strategy.

• Elevate the standards for PMM throughout the organization.

⛳️ Requirements

• Over 5 years of experience in product marketing, developer marketing, product management, or similar technical marketing positions in a B2B enterprise environment.

• Strong understanding of developer tools and contemporary developer workflows, alongside a keen interest in AI-driven software development.

• Proven track record of managing comprehensive technical product launches, including positioning, field enablement, and execution of launches.

• Demonstrated capability to closely collaborate with technical teams to articulate what differentiates Sourcegraph and convert that uniqueness into clear, credible, and memorable narratives across various channels.

• Experience in supporting enterprise sales processes and navigating intricate buying cycles.

• Strong sales enablement skills, developing and sustaining impactful collateral and resources that facilitate enterprise deals.

• Experience in delivering integrated campaigns alongside Demand Generation, Field Marketing, and DevRel, including webinars, videos, web content, and events.

• A customer-first approach, translating genuine customer insights into messaging, positioning, and product strategy.

• Strong technical proficiency, with a deep comprehension of how modern software is developed, released, and adopted.

• A proactive mindset, taking swift actions and implementing bold ideas.

• Exceptional written, verbal, and presentation abilities.

🏝️ Benefits

• Equity

• Generous perks & benefits