Senior Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Performing market and customer analysis to stay aligned with buyer requirements, while crafting and sustaining clear, unique messaging that appeals to our target demographic.

• Acting as the subject matter expert on customer and product challenges and needs.

• Managing the essential bill of materials, including the messaging framework, FAQs, and demos to empower our sales teams.

• Creating and implementing the go-to-market strategy for new product and feature launches in collaboration with Engineering/Product, Marketing, Finance, Sales, and Customer Success teams.

• Collaborating cross-functionally with GTM teams on messaging and valuable solution assets.

• Exhibiting a strong capability to lead cross-functional teams to achieve business and product outcomes that significantly impact the company and its pipeline.

• Demonstrating an exceptional ability to drive key business goals using data-driven, fact-based insights that result in well-informed strategic plans, swift decision-making, and meaningful results.

⛳️ Requirements

• 5-7+ years of experience as a product marketer in the technology sector.

• Outstanding communication, writing, and presentation skills.

• Proven experience in defining and executing go-to-market strategies across marketing, sales, partner, and customer teams.

• Background in creating messaging frameworks and positioning for both individual and platform solutions that resonate with buyers.

• Capability to produce clear and compelling customer-facing messaging and materials.

• Familiarity with AI tools to enhance content creation, optimize workflows, and boost outputs.

• Proficiency in B2B SaaS, with the ability to quickly acquire extensive knowledge of Outreach, the Revenue Orchestration category, competitors, and their advancements in AI.

• Demonstrated ability to meet key business objectives through rapid decision-making for impactful results.

• Bachelor's degree is required.

🏝️ Benefits

• Flexible time off.

• 401k plan to assist in future savings.

• Comprehensive medical, dental, and vision coverage for full-time employees and their dependents.

• A parental leave program that includes options for a paid night nurse and a gradual return to work.

• Benefits for infertility and assisted reproductive services.

• Employee referral bonuses to encourage the addition of exceptional new team members.

• Snacks and drinks available in the office, along with enjoyable events for celebrations.

• Diversity and inclusion initiatives that support employee resource groups such as Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military.