Senior Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Formulate and implement go-to-market strategies for Motive’s product lines that align with organizational goals and revenue objectives.

• Spearhead marketing initiatives for the launch of new products and feature introductions.

• Facilitate product-led growth strategies to enhance product adoption and expansion.

• Establish positioning, messaging, and value propositions tailored for target audiences.

• Differentiate Motive’s AI platform features within a competitive environment.

• Leverage data and customer insights to refine messaging, pricing strategies, and product direction.

• Create sales materials, presentations, and training resources for the sales team.

• Work in collaboration with demand generation, lifecycle, and content marketing teams on various campaigns.

• Enhance understanding of industry trends, challenges, and buyer personas.

• Recognize opportunities for differentiation and expansion.

• Serve as the voice of the customer within the organization.

• Influence product roadmap decisions in collaboration with Product Managers based on customer insights and market analysis.

• Partner with channel and partnership teams on co-marketing efforts.

⛳️ Requirements

• Bachelor’s degree in Marketing, Business, or a related discipline.

• Over 7 years of experience in product marketing.

• Experience with AI-driven SaaS products, SaaS-enabled hardware, automated workflows, or fintech is highly preferred.

• Ability to simplify complex technical features into clear customer advantages.

• Proven success in developing go-to-market strategies, messaging, and sales enablement for enterprise or mid-market products.

• Exceptional communication, storytelling, and presentation abilities.

• Capacity to establish collaborative relationships with Product Directors and cross-functional teams.

• Proficiency in managing multiple projects and priorities strategically.

• Flexibility and adaptability to evolving market conditions and organizational priorities.

• Must be authorized to receive and access commodities and technologies regulated under U.S. Export Administration Regulations.

• Candidates must be authorized to gain access to Motive products and technology.

🏝️ Benefits

• Health benefits

• Pharmacy benefits

• Optical care benefits

• Dental care benefits

• Paid time off

• Sick time off

• Short-term disability coverage

• Long-term disability coverage

• Life insurance

• 401k contribution

• Potential restricted stock units for certain positions

• Some interviews or new-hire training sessions may take place in person at one of Motive's global offices