Senior Product Manager, Engagement

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of engagement and retention as quantifiable disciplines - set standards, measure performance, and link efforts to retention outcomes.

• Direct the strategy for engagement features across NFHS Network's website and applications, weighing immediate wins against long-term investments.

• Investigate and implement innovative uses of our video content that benefit athletes and their families, from initial concepts and prototypes to launch and refinement.

• Maintain a consistent schedule of experiments, utilizing device and browser segmentation to learn rapidly and make data-driven decisions.

• Develop and advocate for business cases for new investments, based on subscriber economics.

• Collaborate with growth and marketing teams on go-to-market strategies for every significant launch - adoption metrics should be integral from the outset, not an afterthought.

• Create and validate prototypes before dedicating engineering resources - deliver functional early versions, not just specifications.

• Represent the engagement product in high-level discussions with a deep understanding of both customer needs and financial implications.

⛳️ Requirements

• Over 5 years in product management roles, preferably with experience delivering consumer experiences across various platforms (web, mobile applications, CTV).

• Proven history of making outcome-focused, strategic product decisions driven by customer insights and data, along with the ability to set a strategy, communicate it to senior executives, and ensure successful outcomes.

• Experience in B2C subscription or consumer sectors where retention and activation are primary metrics.

• Ability to create your own models and analyses without relying on a data team to provide insights on effectiveness.

• Experience in fast-paced environments where speed is crucial and perfection can hinder delivery.

• Proficient in using AI tools to enhance workflows - from developing prototypes and conducting analyses to testing concepts - and open to questioning whether traditional PM documents like PRDs are the most effective means to achieve results.

• Preferred: Background in sports and/or streaming industries.

• Preferred: Experience with CTV / connected-device applications.

🏝️ Benefits

• A variety of medical insurance options available.

• Coverage for dental, vision, life, and disability insurance.

• Employee Emergency Fund.

• Company equity (stock options).

• Open Paid Time Off (PTO) policy.

• 401K plan with company matching contributions.

• Hybrid and flexible work environment.