Senior Physician Marketing Content Specialist

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Lead and manage the execution of promotional concepts and activities that align with comprehensive marketing, communications, and public relations strategies.

• Design and implement promotional concepts and activities while coordinating staff for optimal effectiveness.

• Cultivate strong relationships with external stakeholders.

• Gather, analyze, and prepare promotional and informational materials for mass media distribution and circulation.

• Act as a representative of DUHS to local, national, and international media outlets.

• Create and plan promotional initiatives utilizing various media channels.

• Oversee the corporate communication strategy, including planning and execution.

• Write, produce, and disseminate communication tools effectively.

• Provide communication support for special events and various DUHS initiatives.

• Monitor and assess communication efficacy, investigate trends, and suggest enhancements.

• Represent assigned programs and participate in committees as required.

• Supervise marketing and public relations projects.

• Write, edit, and coordinate marketing strategies, including brochures, on-hold messaging, promotional materials, and products.

• Manage the production of collateral marketing materials and service-line marketing activities.

• Oversee the logistics and processing of print and broadcast advertising placements.

• Develop, edit, and maintain designated DUHS web pages.

• Monitor DUHS social media platforms and tools, ensuring a continuous flow of interactive and informative content for patients and consumers.

• Prepare progress reports, trend analyses, recommendations, and conclusions.

• Coordinate DUHS media relations, including interviews and proactive media engagement activities.

• Perform other related duties as necessary to support the work described.

⛳️ Requirements

• A Bachelor's degree in Marketing, Journalism, Business, or a related field is mandatory.

• A minimum of two years of directly relevant experience is required.

• Exceptional writing skills are essential.

• Proficiency in interacting with websites, social media platforms, and other technologies is necessary.

• A solid understanding of advertising principles and marketing fundamentals is required.

• Strong written and verbal communication abilities are crucial.

• Experience in trend analysis is important.

• Excellent customer service skills are essential.

🏝️ Benefits

• Commitment to equal opportunity employment.

• Information and provision for reasonable accommodations.

• A collaborative, innovative, creative, and inclusive community culture.