Senior Performance Marketing Specialist – MENA

This is a fully remote position, open to applicants in United Arab Emirates (UAE).

📋 Description

• Oversee the daily setup, monitoring, and enhancement of paid marketing campaigns across various platforms (Meta, Google Ads, and other acquisition channels).

• Implement campaign modifications as directed by the Performance Marketing Lead.

• Ensure campaigns are launched, updated, and budgeted in a timely manner.

• Maintain the operational integrity of ongoing campaigns.

• Assist in the optimization of campaigns to enhance CPA, CPL, CTR, and conversion rates.

• Conduct fundamental A/B testing on creatives, audiences, and placements as instructed.

• Provide performance insights and observations to the team lead.

• Prepare regular performance reports (daily, weekly, monthly, quarterly, yearly).

• Monitor key funnel metrics (clicks, leads, registrations, FTD where applicable).

• Ensure precise data entry and consistency across tracking systems (GA4, Ads Manager, CRM tools).

• Identify and report anomalies or performance concerns to the team lead.

• Collaborate with design/creative teams to guarantee the timely delivery of advertising materials.

• Assist in the integration of new creatives into active campaigns.

• Provide basic performance feedback on creatives (what is effective and what is not).

• Support execution across various acquisition channels as assigned.

• Adhere to channel guidelines and campaign structures set by the Performance Marketing Lead.

• Help maintain campaign documentation and naming conventions.

• Ensure campaigns comply with internal regulations and promotional guidelines.

• Immediately flag any issues or risks to the Performance Marketing Lead.

• Follow approval processes before launching or altering campaigns.

⛳️ Requirements

• 3–4 years of experience in performance marketing or paid ads execution in a similar industry.

• Hands-on experience with Meta Ads Manager and/or Google Ads and/or other programmatic channels (Taboola, Criteo, etc.).

• Solid understanding of marketing funnels and performance metrics.

• Ability to execute instructions accurately and efficiently.

• Strong attention to detail and operational discipline.

• Familiarity with reporting tools is advantageous (GA4, Google Search Console, Salesforce).

🏝️ Benefits

• Join an industry leader with global brand partnerships and ambitious growth objectives.

• Be part of a dynamic, collaborative, and results-oriented team.

• Make a meaningful impact at the intersection of finance and sport.

• Competitive remuneration and opportunities for professional development.