Senior Media Buyer

This is a fully remote position, open to applicants in Arizona.

📋 Description

• Oversee and enhance Google Ads accounts across various platforms including Search, Shopping, Performance Max, and YouTube.

• Achieve client revenue and expenditure targets (green = 90%+).

• Establish organized, scalable campaign frameworks that correspond with each brand's growth phase.

• Conduct a minimum of three significant split tests for each client each quarter, aiming for a 15%+ improvement in the areas being tested.

• Compile weekly performance reports featuring clear metrics, trends, and suggested next steps (in collaboration with the Meta Media Buyer).

• Execute monthly account reviews and present optimization priorities.

• Create and sustain a standardized playbook for Google account structures tailored for e-commerce.

• Collaborate with the Meta Media Buyer on integrated cross-channel strategies and budget distribution.

⛳️ Requirements

• MUST possess agency experience.

• MUST have experience in e-commerce advertising.

• Demonstrated hands-on experience in managing Google Ads for e-commerce brands (Search, Shopping, PMax is essential; YouTube is a bonus).

• Strong proficiency in Google Merchant Center and managing product feeds.

• Comfortable with data analysis and interpretation, able to identify issues within dashboards and know how to resolve them.

• Experience in crafting direct response copy (you do not depend on a copywriter for ad headlines).

• Familiarity with cross-channel paid media strategies, particularly in conjunction with Meta.

🏝️ Benefits

• Access to high-quality DTC/e-commerce clients who prioritize growth.

• A collaborative atmosphere where Meta and Google strategies are developed collectively, not in isolation.

• An agency that invests in your professional growth while expecting you to take initiative in your development.

• Your voice matters — innovative ideas are encouraged and tested here.