Senior Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the comprehensive email marketing program, encompassing strategy, execution, testing, optimization, and performance analysis.

• Create and oversee lifecycle and lead nurturing initiatives that enhance awareness, engagement, and conversion throughout the buyer journey.

• Develop, manage, and refine lifecycle workflows and customer journeys using HubSpot Marketing Hub.

• Collaborate with the Growth Marketing team to ensure email initiatives are in sync with demand generation campaigns.

• Formulate segmentation and personalization strategies that cater to both buyer and member journeys.

• Guarantee the seamless operation of email and lifecycle programs across marketing automation, CRM, and lead management systems.

• Work in conjunction with the Growth Marketing and Paid Media teams on Account-Based Marketing (ABM) initiatives.

⛳️ Requirements

• A minimum of 5 years of experience in digital marketing, particularly focusing on email, lifecycle, or lead nurturing.

• Proven experience in managing and scaling email programs from start to finish.

• Excellent analytical and communication abilities.

• Practical experience with HubSpot Marketing Hub (or similar platforms), including lifecycle workflows and automation features.

• Knowledge of ABM platforms like 6sense, Demandbase, or AdRoll ABM.

• Experience within a shared-services or center-of-excellence marketing framework.

• A strong sense of personal accountability and reliability.

• Dedication to adhering to Quantum Health’s policies, values, and ethical standards while safeguarding sensitive information.

🏝️ Benefits

• Health, vision, and dental insurance.

• Life insurance coverage.

• Legal and identity protection services.

• Adoption assistance programs.

• Employee Assistance Program (EAP).

• Access to Teladoc services.

• 401(k) plan with a 4% employer match and full vesting starting on day one.

• Paid Time Off (PTO) policy.

• Seven paid holidays each year.

• Parental leave benefits.

• Volunteer days available.

• Paid sabbaticals offered.

• Tuition reimbursement up to $5,250 annually.

• Reimbursement for certification and continuing education.

• Partnerships for discounted higher education.

• Paid training and leadership development opportunities.

• Casual dress code.

• Open floor workspace design.

• Full-service dining options.

• Complimentary snacks and beverages.

• Access to a 24/7 fitness center with group classes.

• Outdoor walking paths available for use.

• Game room facilities.

• Notary and dry-cleaning services offered.