Marketing Manager I/II – Dermatology Consumer Marketing

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Collaborate with the Associate Consumer Marketing Director and brand teams to establish launch planning, strategy, and execution for potential RINVOQ dermatology indications.

• Lead the creation and oversee the implementation of direct-to-consumer strategies for RINVOQ Dermatology through video, web, CRM, social media, and in-office channels, with a strong focus on digital communications.

• Drive and engage in business and marketing planning processes within the Dermatology sector.

• Utilize core marketing skills to develop and enhance marketing strategies.

• Monitor market trends and apply data-driven insights to enhance marketing strategies.

• Conduct market surveys, focus groups, and consumer interviews to guide brand positioning and differentiation.

• Direct and manage various marketing projects, initiatives, and tasks.

• Deliver high-quality results on schedule while maximizing investments.

• Ensure adherence to regulatory and compliance standards.

• Assess campaign effectiveness through the development of measurement and metrics.

• Manage the scope, direction, terms, and oversight of agency relationships.

• Track and oversee the Consumer Marketing budget to optimize resources.

• Cultivate collaborative relationships with both internal and external stakeholders.

• Travel approximately 25% of the time.

⛳️ Requirements

• Bachelor’s degree in Marketing or a related field, or equivalent experience.

• 4–6+ years of pertinent work experience in marketing.

• Previous experience in pharmaceutical or consumer packaged goods (CPG) marketing.

• Strong leadership, communication, and interpersonal skills.

• Capability to work collaboratively with internal and external agency partners.

• Ability to lead without direct authority.

• Expertise in creative development, value proposition, positioning, segmentation, and investment optimization.

• Exceptional project management skills.

• Strong analytical and conceptual abilities.

• Self-motivated with a team-oriented mindset.

• Attention to detail, execution, and follow-through.

• Knowledge of applicable regulations and standards affecting pharmaceutical products.

• Experience in managing and collaborating with multiple external agencies is preferred.

• Direct-to-consumer media experience (TV, print, web/digital) is preferred.

• Experience with CRM, including direct mail and email, is preferred.

• Familiarity with social media platforms and their applications is preferred.

• Ability to work across all levels in a highly matrixed organization is preferred.

• Capability to influence senior management is preferred.

🏝️ Benefits

• Paid time off (vacation, holidays, sick leave).

• Medical insurance.

• Dental insurance.

• Vision insurance.

• 401(k) plan.

• Long-term incentive programs.

• Option for remote work.

• Equal opportunity employment.

• Reasonable accommodations for applicants in the US and Puerto Rico.