Senior Marketing Governance Analyst

Posted Aug 24

This is a fully remote position, open to applicants in United States.

📋 Description

• Review and offer guidance on marketing initiatives, advertisements, promotional materials, and other public-facing content to ensure regulatory and policy compliance.

• Collaborate with Marketing, Product, Legal, Risk, and Business stakeholders to identify and address compliance risks proactively.

• Assess marketing claims, disclosures, and representations for accuracy, consistency, and adherence to regulations.

• Provide actionable compliance recommendations that align with business goals.

• Monitor developments in federal and state regulations impacting marketing, advertising, communications, lead generation, and financial products.

• Simplify complex regulatory requirements into practical business advice.

• Evaluate regulatory changes and suggest updates to marketing practices, disclosures, processes, and controls.

• Develop and uphold marketing and compliance policies, procedures, review frameworks, and approval workflows.

• Produce guidance documents, job aids, training resources, and best practice guidelines.

• Support scalable review and approval processes.

• Maintain comprehensive documentation of compliance reviews, approvals, findings, and recommendations.

• Offer strategic guidance and oversight for marketing procedures.

• Conduct regular reviews and monitoring activities.

• Identify compliance risks, control deficiencies, and opportunities for process enhancements.

• Assist with internal audits, regulatory reviews, and compliance inquiries.

• Develop reporting and metrics to monitor compliance effectiveness and emerging trends.

• Perform additional duties as assigned.


⛳️ Requirements

• Over 3 years of experience in compliance, legal, regulatory, marketing compliance, consumer lending, banking, financial services, or a related area.

• Bachelor's Degree in Business, Marketing, Communications, Finance, Legal Studies, or a related field.

• In-depth knowledge of consumer financial services regulations, advertising standards, UDAAP principles, and customer communication guidelines.

• Experience in reviewing marketing materials, advertising content, disclosures, and communications directed at customers.

• Strong research, analytical, problem-solving, and critical-thinking abilities.

• Exceptional written and verbal communication skills, capable of providing clear and practical guidance.

• Strong project management and organizational skills, with the ability to handle multiple priorities concurrently.

• Proficient in Word, Excel, PowerPoint, and workflow/document management systems.

• Ability to influence cross-functional partners and ensure project completion with minimal supervision.

• Intellectual curiosity and a commitment to staying informed about evolving regulatory and marketing trends.

• Eager to collaborate, learn, and help establish scalable compliance processes that foster business growth.

• Experience in supporting compliance for marketing, advertising, lead generation, or customer communications within a regulated sector.

• Familiarity with CFPB guidance, UDAAP principles, consumer lending regulations, and digital marketing compliance aspects.

• Experience collaborating with creative teams, product marketing teams, or customer acquisition departments.

• CRCM or other relevant compliance certifications are preferred.

• All roles necessitate travel during the initial 6 months of employment to participate in the BHG Oars in Experience; ongoing travel is anticipated at around 5% annually.

• Must currently hold valid U.S. work authorization that does not require employer sponsorship now or in the future.


🏝️ Benefits

• Medical/Rx/Dental/Vision coverage for employees and their eligible family members.

• Competitive PTO and vacation policies.

• One Friday off each month for Wellness Weekends.

• Company 401(k) plan with employer contributions after one year of service.

• Company-sponsored training and certification opportunities.

• Quarterly award ceremonies celebrating top performers who receive additional bonuses.

• Ongoing volunteer opportunities to contribute to the community through our BHG Cares program.

• Work/life balance.

• Personal and professional development opportunities.

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