Senior Marketing Executive

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop and produce high-quality content for blogs, guides, social media platforms, email campaigns, and landing pages.

• Enhance content for SEO and ensure visibility within AI search engines.

• Perform keyword research, competitor analysis, and content audits to guide SEO strategies.

• Implement E-E-A-T principles, keyword strategies, and structured content formats to boost organic performance.

• Track and refine SEO performance utilizing SEMrush and various analytics tools.

• Oversee and refresh website content in WordPress, maintaining brand consistency and adhering to SEO best practices.

• Design, implement, and enhance email campaigns, nurture paths, and newsletters through HubSpot.

• Organize, schedule, and manage organic social media content across B2B channels.

• Assist with paid digital campaigns on LinkedIn, Facebook, YouTube, and other platforms to facilitate lead generation.

• Evaluate campaign performance, monitor ROI, manage inbound marketing inquiries, and collaborate with the sales team on lead follow-up.

⛳️ Requirements

• Demonstrated experience in digital marketing, preferably in a B2B context.

• Strong abilities in copywriting and content creation, with an emphasis on SEO and AI search optimization.

• Comprehensive understanding of on-page SEO, off-page SEO, and E-E-A-T best practices.

• Proficient in using SEMrush, HubSpot, WordPress, and marketing analytics tools.

• Expertise in keyword research, competitor analysis, and strategies for organic growth.

• Capability to produce structured, search-friendly content for both traditional and AI-driven search engines.

• Background in email marketing, social media management, and campaign execution.

• Strong analytical skills with the capacity to interpret performance data and enhance results.

• Knowledge of graphic design and video editing tools, preferably Adobe Creative Suite.

• Exceptional organizational skills, attention to detail, stakeholder management, and communication abilities.

🏝️ Benefits

• Competitive salary

• 25 days of holiday + bank holidays + your birthday off

• Holiday buy scheme for added flexibility

• Structured career development and ongoing training

• Pension plan

• Employee Helpline for counseling and advice

• Additional perks and discounts including:

• Gym membership

• Cycle to Work scheme

• Eye care benefits

• Retail discounts

• Team building days and an annual volunteer charity day