Senior Marketing & Communications Specialist

This is a fully remote position, open to applicants in Germany.

📋 Description

• Develop and implement marketing initiatives that enhance the Tieto brand presence in Germany.

• Assist in business development efforts and promote lead generation within Germany.

• Serve as the Single Point of Contact (SPOC) for Marketing activities, overseeing various communication channels and ensuring the effective execution of campaigns.

• Concentrate on public relations, online marketing, and content development.

• Build strategic media relationships through news jacking, press outreach, and social media marketing.

• Create content tailored for diverse audiences and platforms (website, social media, e-books, and whitepapers).

• Oversee event planning, including logistics, branding, and promotional materials.

• Manage website updates, enhancements, and SEO optimization.

• Plan and implement digital marketing campaigns while monitoring performance metrics.

⛳️ Requirements

• A bachelor’s degree in Marketing, Communications, or a comparable discipline.

• Over 4 years of experience in B2B marketing within the IT services or IT consulting industry.

• Proven experience in planning, executing, and evaluating PR and digital marketing campaigns, including performance marketing, SEO, content creation, and event organization in Germany.

• Capability to work autonomously, manage multiple projects, and collaborate across various departments.

• Excellent writing and communication skills in both German (C1+) and English.

• A keen interest in new technologies with a proactive approach to learning and utilizing AI tools in marketing.

🏝️ Benefits

• Opportunities for professional growth.

• Engagement in meaningful projects.

• A culture that promotes openness.

• Exceptional work-life balance.

• A flexible hybrid work model.

• The chance to shape the future of a growing industry.