Senior Marketing Campaign Manager

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Oversee the comprehensive delivery of multi-channel marketing initiatives, including email, paid media, social media, print, and radio.

• Create and uphold a well-structured campaign calendar across 12 distinct brands.

• Plan and implement campaigns 6–8 weeks ahead of launch, ensuring all preparations are complete prior to the go-live date.

• Coordinate 8–10 emails per brand in advance, alongside:

• 6–10 radio advertisements.

• 3–5 social media posts weekly for each brand.

• Collaborate with the VP of Marketing to establish campaign strategies, messaging frameworks, timelines, and channel distribution.

• Develop and enhance campaign messaging, positioning, and storytelling techniques.

• Produce high-quality email content, advertising scripts, and promotional materials.

• Prepare messaging and campaign assets for internal approval before launch.

• Continuously improve messaging based on performance analytics and audience feedback.

• Build and deploy campaigns using CRM and marketing software, including:

• ServiceTitan.

• Salesforce.

• HubSpot.

• Structure emails, adjust templates, and ensure accurate formatting and audience segmentation.

• Insert graphics, text, and assets into CRM systems to develop high-performing campaigns.

• Ensure campaigns are optimized to enhance open rates, click-through rates, and overall engagement.

• Work closely with designers to create visually appealing campaign materials utilizing tools like Canva and internal templates.

• Provide clear creative direction while ensuring alignment between messaging and design.

• Collaborate with marketing, operations, and leadership teams to ensure consistency across campaigns.

• Monitor and analyze campaign performance, including:

• Email delivery and engagement statistics.

• Click-through and conversion rates.

• Channel performance across paid media, social platforms, and radio.

• Continuously test, iterate, and adjust messaging and campaigns based on insights.

• Ensure campaigns evolve to achieve stronger performance and scalability over time.

• Act as the primary coordinator for all campaign-related activities.

• Maintain strict timelines and ensure all deliverables are completed on schedule.

• Manage communications through Slack and email, with regular weekly check-ins and updates.

• Bring organization, clarity, and accountability to campaign execution across teams.

⛳️ Requirements

• 5–7+ years of experience in:

• Marketing campaign management.

• Lifecycle or communications marketing.

• A proven history of managing multi-channel campaigns on a large scale.

• Strong expertise in:

• Email marketing strategy and execution.

• Paid advertising (both digital and print).

• Social media campaign management.

• Coordination of radio advertising and media deals.

• Practical experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, ServiceTitan).

• Exceptional organizational and project management abilities.

• Strong skills in copywriting and messaging development.

• Capability to oversee multiple brands and campaigns simultaneously with keen attention to detail.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and growth.

• Flexible working arrangements and a collaborative team environment.