Senior Growth Marketing Manager

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Taking ownership of SEO, GEO, and AEO strategies across all owned channels.

• Collaborating on content development; overseeing distribution, optimization, and performance.

• Managing organic social media as a channel for discovery and trust-building.

• Enhancing conversion rate optimization (CRO) across landing pages, signup processes, and onboarding entry points.

• Working in partnership with Product and Design teams to conduct tests and implement improvements.

• Identifying and addressing critical conversion gaps.

• Supporting paid strategy in collaboration with a specialized agency.

• Establishing direction and ensuring consistency in messaging throughout the full funnel.

• Aligning acquisition strategies with the needs and experiences of the Host audience.

• Optimizing the transition from signup to activation.

• Collaborating on onboarding processes to encourage key host actions and milestones.

• Monitoring cohorts and identifying drop-off points during the credit period.

• Building and prioritizing the backlog of growth experiments.

• Formulating hypotheses, executing tests, and analyzing outcomes.

• Transforming insights into actionable channel and growth strategies.

• Taking ownership of funnel metrics from the initial touchpoint through to activation.

• Extracting and analyzing your own data; creating reporting views.

• Linking channel performance to downstream outcomes.

• Working closely with Product, Sales, and Revenue Management teams.

• Contributing to product launches, onboarding, and go-to-market (GTM) execution.

• Utilizing funnel insights to influence decisions on the roadmap.

⛳️ Requirements

• Over 5 years of experience in growth marketing, performance marketing, or demand generation, preferably in a B2C or B2B SaaS setting.

• A proven record of enhancing search rankings and organic performance—not merely creating content briefs.

• Experience in cross-functional collaboration to ensure consistent messaging throughout the customer journey.

• Proficient in using Google Analytics 4 (GA4) to extract your own data and act on insights.

• Experience in designing and executing experiments from hypothesis formulation to decision-making.

• Demonstrated ability to connect channel performance to business outcomes, such as signups, activation, and retention—not just top-of-funnel metrics.

• Experience in the short-term rental, proptech, or hospitality industry is a plus.

• Familiarity with SQL or similar data querying tools is an advantage.

• Experience with HubSpot, additional CRMs, and/or Webflow is a plus.

🏝️ Benefits

• Stock options.

• Unlimited paid time off (PTO).

• Private health insurance.

• And more!