Senior Growth Consultant – CRM

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take charge of the daily client relationship as the primary senior contact.

• Perform comprehensive CRM technical audits, including taxonomy, event structure, API integrations, custom attributes, and webhook flows.

• Utilize Braze's personalization and automation features, such as custom events, real-time triggers, Liquid logic, and dynamic content.

• Plan and implement complete lifecycle marketing strategies across email, push notifications, in-app messages, and SMS.

• Assist with large-scale campaigns, including significant content launches and live events.

• Work collaboratively with Creative, Retention, Martech, and CRM Ops teams on both Phiture and client sides.

• Verify event instrumentation, user segmentation logic, CRM workflows, APIs, and marketing data pipelines.

• Design and execute A/B and multivariate testing.

• Evaluate retention and engagement KPIs and cohort behavior using Amplitude, Mixpanel, or Looker.

• Convert performance data into actionable insights and recommendations for both internal and client stakeholders.

• Provide support and mentorship to freelance or junior resources assigned to the account.

⛳️ Requirements

• Over 5 years of hands-on experience in CRM, lifecycle marketing, or marketing automation.

• Extensive hands-on knowledge of Braze, including API usage, Liquid logic, webhook configurations, custom events/attributes, and advanced campaign architecture.

• Experience conducting technical audits and collaborating with product/data teams on taxonomy, tracking plans, and event schemas.

• Strong data literacy skills, including data querying and interpretation, dashboard creation, and translating findings into recommendations using Amplitude, Mixpanel, Looker, or Tableau.

• Demonstrated experience in independently managing senior-level client relationships.

• Comprehensive understanding of retention and engagement mechanics for large consumer/subscription products, including behavioral triggers, cohort segmentation, and monetization models.

• Proficient in HTML for messaging templates and troubleshooting layout issues across devices.

• Excellent communication skills with clients and the ability to independently lead client workshops, meetings, and audits.

• Fluent in English, both verbal and written.

• Available to begin between mid-November and early December for a fixed-term engagement lasting approximately 5-6 months.

🏝️ Benefits

• Unlimited remote work within your home country (EMEA), plus the option to work internationally for up to 90 days each year.

• Up to 30 days of paid vacation annually, with additional days for special occasions (country-specific).

• Quarterly bonus scheme tied to shared success.

• Complimentary, confidential mental health support from licensed therapists through Oliva.

• €1,000 annual personal growth budget.

• 10 dedicated learning hours each month.

• Flexible working hours.

• A flexible, pet-friendly workspace in Berlin.

• Regular team-building events.

• Annual all-expenses-paid company retreat.

• Customized career roadmap and development plan.

• Monthly cash allowance for remote work expenses, such as home workspace or internet costs.

• Branded Phiture merchandise.

• MacBook provided from day one.

• Special gifts for birthdays, anniversaries, and various seasonal occasions.