Senior Director, Global Commercial Content Ecosystem

atViatrisRemoteUS flagUnited StatesFull-timeContent Marketing ManagerSenior$151k – $314k/year

Posted Aug 18

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop, establish, and take ownership of the enterprise strategy and vision for the upstream content ecosystem, which includes MLR, DAM, CAT, and various integrations.

• Create infrastructure that facilitates modular content reuse, scalability, faster speed-to-market, regulatory compliance, audit readiness, and user-centric experiences.

• Position DAM as the definitive source of truth and ensure the ecosystem is aligned with end users' needs.

• Collaborate with senior leadership and cross-functional stakeholders to synchronize platform strategy with digital, marketing, and business objectives.

• Design and lead the commercial roadmap for ongoing improvements.

• Define and monitor enterprise KPIs related to adoption, engagement, cycle-time reduction, content reuse, efficiency improvements, and process streamlining.

• Recognize and prioritize innovation opportunities, including AI-enhanced workflows, automation, and intelligent metadata.

• Establish and enforce governance frameworks, workflow controls, permission protocols, metadata standards, and taxonomy discipline.

• Collaborate with Legal, Regulatory, Compliance, and IT stakeholders.

• Oversee the multi-year investment portfolio for the content ecosystem and develop business cases along with value realization strategies.

• Track platform adoption, workflow efficiency, bottlenecks, and maintain metadata quality and integrity.

• Drive continuous improvement through enhancements to the platform, process optimization, and integration maturity.

• Lead the enterprise content governance council and create frameworks for stakeholder decision-making.

• Present strategic recommendations, roadmap decisions, and performance metrics to executive leadership.

• Advocate for content operations requirements and priorities with IT and ensure accountability among internal and external partners.

• Lead and cultivate a team of business process owners and/or operational specialists.

• Build organizational capability in platform utilization, content operations, change management, and user adoption.

• Promote a product-centric mindset across the organization.

• Ensure alignment with enterprise metadata and taxonomy frameworks.

• Supervise content and metadata integrity and its flow across various systems.

• Enable reporting and analytics through organized, governed data.

• Collaborate with IT to advance the content data model and integration strategy.


⛳️ Requirements

• A Bachelor’s degree is required.

• An advanced degree (or equivalent) is preferred.

• At least 12 years of experience in content operations, business processes, or digital content ecosystems.

• A combination of relevant experience and/or education will be considered.

• Proven leadership experience in managing teams and enterprise platforms.

• Extensive experience with DAM, MLR, and/or content lifecycle platforms such as Veeva or Aprimo.

• Strong experience in regulated environments, preferably in pharmaceuticals.

• Demonstrated ability to operate at both strategic and operational levels.

• Experience fostering cross-functional alignment in complex, global organizations.

• Strong collaboration with IT platform owners.

• Strategic leadership with robust business and digital acumen.

• An enterprise product mindset and value-driven decision-making capabilities.

• Skills in engaging and influencing executive stakeholders.

• Comprehensive understanding of content lifecycle, governance, and compliance.

• A data-driven and analytical approach to managing performance.

• Ability to navigate complexity and drive organizational change.

• Willingness to travel internationally, approximately 20% of the time.

• Proficiency in speaking, understanding, reading, and writing in English is required.


🏝️ Benefits

• Competitive salaries.

• Comprehensive benefits.

• An inclusive work environment.

• Equal Opportunity Employer.

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