Senior Digital Ads Manager

This is a fully remote position, open to applicants in Alaska, +34 more states.

📋 Description

• Assesses and enhances the execution quality of comprehensive ad campaign setups across all primary channels (Social, Search, Display, Video); predicts potential issues and initiates root cause analysis.

• Analyzes performance trends, connects them to objectives, and suggests tactical modifications.

• Manages interdependencies among team members; ensures that the overall workflow advances as intended.

• Conducts segments of client meetings with clarity and thorough preparation.

• Develops foundational coaching skills, including observation, providing feedback, and role modeling.

• Recognizes patterns in creative performance and advises on necessary adjustments.

• Anticipates resource needs and contributes to project scoping.

• Oversees the entire quality assurance (QA) process from development to finalization, approval, and launch.

⛳️ Requirements

• 4-5 years of experience in digital advertising, including a minimum of 2 years managing the media buying and ad implementation processes for direct response campaigns.

• Expertise in each of the following channels: programmatic display, video, paid social, and paid search.

• Experience managing ads directly in Google Campaign Manager or a similar ad server.

• Familiarity with demand-side platforms such as Google Display and Video 360 (DBM), Viant, Yahoo, StackAdapt, or The Trade Desk.

• Experience in generating and reviewing detailed data reports and formulating optimization strategies.

• Proven ability to create meeting agendas that facilitate project advancement.

• Background in project managing all facets of ad implementation within a highly collaborative setting, necessitating regular communication with both junior and senior staff.

• Experience in supporting the professional growth of junior staff or interns.

🏝️ Benefits

• A 36-hour workweek with half-day Fridays and flexible scheduling;

• Three weeks of vacation and 17 paid sick days;

• Comprehensive medical, dental, and vision benefits, with premiums fully covered by M+R for individual employees;

• 401(k) plan;

• Discretionary profit-sharing contributions;

• Annual $1,250 stipend for professional development for eligible educational expenses;

• Flexible Spending Accounts for medical, dependent care, and transit;

• 11 holidays and a mid-summer break during the week of July 4;

• Outstanding paid parental, personal medical, and family caregiving leave policies.