Senior Demand Generation Manager – Global Campaigns

This is a fully remote position, open to applicants in Ireland.

📋 Description

• Develop and implement strategic multi-channel plans customized for Europe that facilitate the buyer’s journey from awareness through consideration to deal initiation.

• Establish a land and expand strategy to assess market viability in EMEA, APAC, and LATAM regions.

• Execute and oversee demand generation campaigns across various customer segments.

• Foster continuous improvement by testing and optimizing performance to meet click, conversion, deal, and ROAS objectives.

• Collaborate with product marketing, content marketing, web teams, and the demand generation group to create effective ad creatives and landing pages that enhance impact.

• Work directly with SDRs to inform them about demand generation campaigns and create a feedback loop that promotes deal growth.

⛳️ Requirements

• Over 7 years of experience managing international demand generation campaigns that deliver results.

• Proven experience in executing land and expand campaigns in new markets.

• A proactive mindset for monitoring performance and modifying strategies to ensure campaign success.

• Ability to rapidly test new channels to boost brand awareness, engagement, and conversion rates.

• Demonstrated success in collaborating with cross-functional teams to drive value and achieve results.

• Strong attention to detail and a clear written and verbal communication style.

• Multilingual abilities are a plus (French, Spanish, German).

🏝️ Benefits

• Competitive pay

• Equity

• Fully remote company

• Great culture

• Smart people