
Senior Creative Producer β Strategic Projects
Posted Jul 30

Posted Jul 30
This is a fully remote position, open to applicants in Poland.
β’ Conduct research and implement best practices for creative initiatives on platforms new to Welltech, crafting a creative strategy from scratch instead of adhering to an existing framework.
β’ Interpret performance indicators and channel-specific characteristics into creative guidance, even when working with limited or nascent data.
β’ Embrace an experimental approach, showing comfort in testing new formats, channels, and strategies without a predefined benchmark.
β’ Quickly adapt and repurpose successful creative for new channels, balancing the speed of launch with optimization tailored to each channel.
β’ Develop innovative, user-focused creative concepts across a variety of advertising networks beyond the conventional ones, and prepare briefs.
β’ Evaluate creative and user acquisition performance across pilot channels to enable rapid iterations, considering lower volumes and less developed reporting.
β’ Perform market research and competitor analysis for each new channel to identify pertinent trends and insights.
β’ Disseminate best practices and feedback to the broader creative team as new channels evolve.
β’ Oversee the entire creative production cycle: from conceptualization to final execution, collaborating closely with our motion design team.
β’ Organize and prioritize your workload across multiple simultaneous pilots and channels.
β’ Work collaboratively across functions with UA/Growth, Product/Growth leaders within our applications, and funnel/production teams to ensure alignment of creative with testing structures and limitations.
β’ A minimum of 4 years of relevant experience as a Creative Producer or in a similar role.
β’ Ideally, experience beyond solely Meta-driven creative β comfortable in ideation and execution across various, less conventional ad networks.
β’ Proficient in creating user-generated content and storytelling materials, along with crafting persuasive direct-response communications.
β’ Proven track record of creative work that exceeds benchmarks β with the ability to operate effectively in environments where benchmarks are yet to be established.
β’ Strong foundation in performance marketing, informed by insights and analytics.
β’ Exceptional project and time management abilities, with a talent for switching contexts between multiple pilot projects.
β’ Confident in presenting creative direction and rationale to stakeholders across various teams.
β’ Functions autonomously and proactively β this position allows significant latitude to influence the approach, rather than merely executing a brief.
β’ Advanced proficiency in English (C1+).
β’ Health insurance
β’ Flexible work arrangements
β’ Professional development opportunities
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