Senior Copywriter, DTC Pharma Experience Preferred

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Develop engaging and persuasive content for marketing initiatives in the pharmaceutical and healthcare sectors.

• Transform intricate medical data into accessible and captivating narratives.

• Formulate strategies and concepts across various platforms including social media, digital, web, email, and SEO.

• Produce medically precise copy aimed at consumer audiences.

• Generate integrated campaign materials, such as social media scripts and digital and email content.

• Collaborate with both internal and external account and creative teams across functions.

• Provide support for healthcare providers and pharmaceutical clients.

• Exhibit curiosity regarding challenges, scientific topics, solutions, and target demographics.

• Employ empathy, strategy, and craftsmanship in regulated pharmaceutical projects.

• Promote diversity, equity, and inclusion through ongoing development, inclusive practices, and proactive management of biases.

• Undertake additional responsibilities as needed.

⛳️ Requirements

• A minimum of 6 years of copywriting experience in marketing, advertising, or a similar field.

• At least 2 years of experience working with direct-to-consumer pharmaceutical clients.

• Bachelor’s degree in marketing, advertising, or a related discipline, or an equivalent combination of education and experience.

• A strong portfolio showcasing conceptual thinking and integrated campaign projects.

• Focus on social media, including scriptwriting, as well as digital and email executions.

• Thorough understanding of writing for the digital landscape, including strategic planning, concept development, social media, web, email, and SEO.

• Proficiency in creating medically accurate and compelling copy targeted at consumer audiences.

• Experience coordinating complex projects with both internal and external account and creative teams.

• Capability to simplify complex information and create engaging content with memorable, eye-catching headlines.

• Required proficiency in Microsoft Word and Excel.

• Familiarity with Figma is a significant advantage.

🏝️ Benefits

• Competitive salary packages and comprehensive benefits.

• Reasonable accommodations during the hiring process for qualified candidates with disabilities.

• An inclusive culture with a strong commitment to diversity, equity, and inclusion.