Copywriter

This is a fully remote position, open to applicants in United States.

📋 Description

• Utilize the Museum of Ice Cream's established brand voice across various marketing channels and guest interactions.

• Develop and write integrated campaigns from initial brief through to execution.

• Collaborate with designers and creative leads to create cohesive, insight-driven content.

• Transform audience insights, marketing strategies, and channel requirements into innovative ideas and copy.

• Craft copy for regional and local marketing, out-of-home (OOH) advertising, paid media, performance media, websites, landing pages, emails, newsletters, lifecycle marketing, organic social media, brand partnerships, activations, retail, events, onsite experiences, and local messaging.

• Assist with occasional internal and employee communications.

• Edit, proofread, and ensure quality of copy for clarity, accuracy, and brand consistency.

• Create messaging hierarchies and campaign narratives.

• Contribute insights and examples to brand voice documentation.

• Collaborate with Growth and Lifecycle teams on conversion-oriented copy utilizing performance insights.

• Work alongside Social and Brand Partnerships teams to identify storytelling opportunities.

• Oversee assigned briefs, deadlines, and revision processes.

• Communicate progress, address tradeoffs, and respond constructively to feedback.

⛳️ Requirements

• 4–6 years of experience as a copywriter in an advertising, design, or creative agency, or within a consumer-facing brand.

• A portfolio showcasing conceptual campaigns and refined writing across multiple channels, including a clear explanation of individual contributions.

• Ability to convert consumer insights, strategies, and briefs into compelling creative ideas and clear, persuasive copy.

• Proficiency in creating campaign headlines, digital performance copy, lifecycle communications, and detailed onsite or informational messaging.

• Strong understanding of brand voice, audience behavior, channel dynamics, and conversion strategies.

• Experience collaborating with designers, creative leads, and marketers, using feedback to enhance the work.

• Exceptional organizational, editing, and proofreading skills.

• Capacity to handle multiple briefs and deliver consistently in a fast-paced environment.

🏝️ Benefits

• Commitment of 40 hours per week.

• Temporary contract lasting 4 months.