Senior Conversion Rate Optimization (CRO) Specialist

This is a fully remote position, open to applicants in Europe.

📋 Description

• Develop and execute A/B tests that significantly impact subscription growth for one of the major EdTech platforms in the German-speaking region.

• Establish and carry out growth experiments throughout the entire funnel — from formulating hypotheses to launching and assessing outcomes.

• Keep a well-organized experiment pipeline prioritized by impact, effort, and learning value.

• Collaborate closely with design, engineering, and other relevant stakeholders to convert testing ideas into high-quality experiments.

• Leverage analytics, user research, competitive analysis, and industry best practices to uncover opportunities and formulate robust hypotheses.

• Communicate experiment outcomes, insights, and learnings openly with the team and stakeholders to foster alignment and ongoing enhancement.

⛳️ Requirements

• At least 2–4+ years of experience in Conversion Rate Optimization (CRO), website optimization, or growth-focused positions.

• A proven history of designing and conducting experiments that resulted in measurable business outcomes (e.g., improved conversion rates, increased revenue).

• Familiarity with high-velocity testing environments and a commitment to consistently enhance experimentation speed without compromising quality or learning value.

• Strong analytical abilities and practical experience in interpreting quantitative data using tools like GA4, Amplitude, or Power BI.

• Excellent conceptual thinking skills with the capacity to structure and prioritize experiments in alignment with strategic growth objectives.

• Very good communication skills in English to effectively articulate insights and strategies to stakeholders across various functions and levels of seniority.

• Experience with A/B testing tools (e.g., Convert) and ideally additional research/UX tools such as Hotjar.

• Proficient in English (both written and spoken).

• Preferred (but not mandatory): strong German language skills to better understand customer needs in the DACH market.

🏝️ Benefits

• Flexible working hours, remote-first working model, and the option to work from another EU country for up to 180 days per year.

• Provision of a laptop, headset, monitor, and a €100 equipment allowance.

• Subsidies for public transport (ÖPNV) tickets and Swapfiets bicycles.

• Regular team events, either remote or on-site in Berlin.

• Two paid volunteer days annually, along with time off on Christmas Eve and New Year’s Eve.

• Memberships to Urban Sports Club, gym access, and opportunities with Bloom.

• Access to FutureBens, Corporate Benefits, and discounts on sofatutor products.

• Provision of a givve benefits card.