Senior Campaign Manager, Paid Social

This is a fully remote position, open to applicants in California.

📋 Description

• Oversee paid social campaigns independently across platforms such as Meta, TikTok, and LinkedIn.

• Enhance ad placements, targeting, and creative strategies to align with client goals.

• Perform performance analysis and reporting utilizing Meta Business Suite and TikTok Analytics.

• Act as the main contact for mid-tier client accounts, managing up to 12–14 accounts or $50,000 in MRR.

• Offer strategic insights and recommendations to boost campaign effectiveness and audience targeting.

• Handle client escalations independently and suggest resolution strategies as necessary.

• Employ advanced optimization methods, including A/B testing, audience segmentation, and creative testing to improve performance and ROI.

• Present data-driven insights and compelling presentations to sway client decisions.

• Mentor and train junior team members, fostering the development of foundational paid social skills.

• Participate in process enhancement initiatives to elevate efficiency and performance.

⛳️ Requirements

• 3-5 years of experience in an agency and e-commerce environment.

• Knowledge of various advertising ecosystems across all major social media platforms.

• Proven experience and confidence in a client-facing position.

• Background in managing multiple clients with monthly budgets ranging from $50,000 to $500,000+/month per client.

• Proficient in Excel, Google Analytics, TripleWhale, and Shopify backend.

• Strong understanding of paid social platforms, including Meta, TikTok, and LinkedIn Ads Manager.

• Skilled in analyzing performance metrics and using attribution tools to refine strategies.

• Capability to independently address mid-level escalations and devise solutions for client issues.

• Excellent communication skills for managing client expectations and reporting performance insights.

• Competent in creating and implementing A/B testing and advanced audience segmentation techniques.

• Experience in training and guiding junior team members.

• Strong organizational and project management abilities to manage multiple accounts and priorities.

• Must be able to obtain Meta, Blue Print, and TikTok certifications within six months.

🏝️ Benefits

• Health and Family Benefits - GR0 provides extensive medical, dental, and vision coverage options for employees and their families.

• Wi-Fi Reimbursement - All employees receive a monthly reimbursement to assist with internet costs while working.

• Unlimited PTO - We recognize that rest is essential for your well-being and career success, so we offer the flexibility and trust to take time off when necessary.

• Paid Holidays - Enjoy 13 fully paid holidays throughout the year for celebration and rejuvenation.

• Community Impact - GR0 is dedicated to supporting the communities where we work and live by collaborating with local charitable organizations to give back in various ways.