Senior Campaign Manager

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Oversee the strategy and implementation of Cold Email and LinkedIn Outreach campaigns for our global clientele.

• Conduct comprehensive audience analysis, industry research, and competitor evaluations to comprehend each client's unique selling propositions (USPs), market demands, and optimal positioning.

• Establish targeting and ideal customer profile (ICP) criteria for each campaign, informed by thorough audience insights.

• Develop messaging for outbound campaigns by blending your own copywriting skills with AI tools and detailed audience research.

• Assess campaign performance, providing recommendations for enhancements to meet our campaign key performance indicators (KPIs) and boost lead volume.

• Discover, assess, and experiment with new campaign strategies and niches to increase positive response rates.

• Engage with clients to generate reports demonstrating progress and outcomes, while also managing client retention and upsell opportunities.

⛳️ Requirements

• A minimum of 2 years of relevant experience in Marketing, Sales, Go-To-Market (GTM) strategies, or as a Business Development Representative (BDR) within technology firms.

• Familiarity with LinkedIn Sales Navigator and cold email sequencing tools.

• Demonstrated ability to craft high-converting cold email and LinkedIn sequences, with evidence of your previous work.

• Proficiency in prompt engineering and AI platforms for developing messaging flows tailored to each campaign.

• Background in the Tech, Software as a Service (SaaS), software sector, or high-growth startups.

• Eagerness to explore new AI sales tools monthly to enhance campaign effectiveness.

• Highly organized and structured, possessing strong communication skills, a sense of responsibility, and the capability to consistently meet deadlines.

🏝️ Benefits

• Opportunity to work remotely (eliminating commute times!)

• A collaborative, friendly, and enthusiastic team environment.

• Paid vacation, personal days, and sick leave.

• Engaging team-building activities.

• Complimentary books and Kindles to support your growth as a marketer and individual.

• Specialized training programs to become a Clay Expert and enhance your personal brand.

• Share your desired rate with us – we’ll strive to accommodate it and offer a bonus.