Senior Business Development Representative

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of outbound prospecting within the US healthcare payer sector — from identifying accounts and stakeholders to securing initial meetings.

• Create and implement multi-channel outreach strategies (email, phone, LinkedIn, video) customized for each target account and persona.

• Develop and sustain a prioritized list of target accounts across health insurance firms, managed care entities, and payer networks.

• Assess opportunities in alignment with CertifyOS’ Ideal Customer Profile (ICP) and ensure that meetings passed to the sales team are high-quality and well-prepared.

• Conduct thorough research on accounts — gaining insights into organizational structure, pain points, current vendor landscape, and purchasing dynamics prior to the first outreach.

• Keep pipeline data in the CRM clean and accurate; record all activities and provide regular updates on outreach performance and territory coverage.

• Work autonomously to achieve and surpass monthly pipeline goals, proactively identifying focus areas and modifying strategies based on outcomes.

• Collaborate with the Business Development and marketing teams on messaging, campaign strategies, and ideal customer profiling as CertifyOS ventures into new segments.

⛳️ Requirements

• Minimum of 4 years in BDR/SDR or outbound sales roles, with a proven history of meeting or exceeding quotas.

• Extensive knowledge of the US market — you comprehend enterprise buying cycles, procurement dynamics, and how to navigate multi-stakeholder organizational charts.

• Proficient in account mapping and territory planning — you know how to prioritize a target list and systematically approach it, rather than responding reactively.

• Preferred: experience selling in the US healthcare market, particularly to health insurance companies, managed care organizations, or payers — you understand the buyers, decision-making processes, and their key concerns.

• Excellent written and verbal communication skills — your outreach is personalized, relevant, and demonstrates a genuine understanding of the prospect’s context.

• Self-motivated and comfortable working with a high level of autonomy — you are capable of establishing processes as well as following them.

• Proficient in CRM and sales engagement platforms (Salesforce, HubSpot, Outreach, Apollo, or similar).

🏝️ Benefits

• Your well-being is important to us. We offer 100% coverage of health, dental, and vision insurance premiums for our employees.

• Our team in the US enjoys unlimited PTO, with a minimum of two weeks off each year to recharge.

• In India, employees receive health insurance, statutory leave benefits, and additional wellness (menstrual) leave for women.

• We are an equal opportunity employer dedicated to fostering an inclusive environment where everyone feels valued and empowered to excel, welcoming applicants from diverse backgrounds and experiences.

• We are also committed to pay transparency and encourage an open culture where discussions about compensation are welcomed and respected.