Senior Account Manager – Cardiac PET

📋 Description

• Develop and implement a strategic business plan for the territory to enhance Flyrcado market share, collaborating with Hospitals, Imaging Centers, Cardiac Centers, Mobile Imaging, DOD, and VA facilities to promote Flyrcado.

• The plan will pinpoint business and functional relationships within key referral sources in Imaging and Cardiology while modeling competitive threats to the adoption of Flyrcado.

• Utilize customer insights to leverage knowledge of influence networks and affiliations (such as Payers and societies) to achieve business objectives.

• This strategy should aim to meet or surpass Flyrcado sales forecasts and shared volume targets.

• In partnership with your Cardiac PET Physician Outreach colleague, conduct regular market analyses—assessing customers, payers, competition, and key stakeholders—to create, implement, and refine business plans that meet access and sales goals.

• Accountable for achieving the quarterly and annual Operating Plan for the territory, along with customer satisfaction and retention metrics.

• Comprehend product differentiators and position Flyrcado as the preferred choice through strong clinical knowledge and frequent use of Marketing Assets and Educational Programs to raise awareness of Flyrcado.

• Act as a trusted advisor to Imaging Centers and Cardiologists by deepening your understanding of their objectives, equipment, and workflows.

• Assist customers in navigating the Cardiac PET marketplace, including the implementation of Flyrcado within their facilities.

• Identify and build relationships with top referring Cardiologists, influencing decision-making criteria to enhance awareness and utilization of Flyrcado.

• Manage multiple projects effectively, focusing on high-impact opportunities; utilize Performance Dashboards to analyze, interpret, and execute actionable sales strategies; prioritize customers and delegate responsibilities accordingly.

• Work in collaboration with market access support teams to enhance payor contract implementation and satisfaction across imaging centers and hospitals.

• Partner with pharmacy channel partners and GE PDx Application Specialists teams to meet customer product delivery goals, educational needs, and expectations.

• Conduct pre-call planning and in-call questioning to identify customer needs, devise solutions, and drive product utilization.

• Monitor the performance of the territory plan and collaborate with cross-functional internal and external partners on subsequent action steps.

• Engage in virtual selling and cold calling to both new and existing targets.

• Whenever feasible, in-person meetings with customers are anticipated.

• Provide pricing strategy, negotiate prices, manage contracts, and ensure compliance with pricing for segment opportunities.

• Forecast orders and sales for the assigned territory and submit weekly progress reports.

• Represent the company at healthcare conferences and seminars to showcase GEHC products.

• As a Cardiac PET Senior Account Manager, mentor junior team members and may be tasked by the Sales Manager for special projects.

• Understand the goals and clinical advantages of GE HealthCare’s HCS and National team, driving total business to GE HealthCare where applicable.

• Foster a compliant and ethical culture that promotes GEHC products while adhering to the highest standards.

• Undertake additional projects and initiatives as necessary.

⛳️ Requirements

• Bachelor's degree from an accredited university or college, or certification through the NMTCB or AART.

• 5+ years of sales experience in a healthcare setting, including contracting and engagement with physicians and office staff.

• Demonstrated record of sales success in developing, organizing, and executing territory plans, consistently meeting and exceeding sales targets, and penetrating new accounts/markets/competition through effective prospecting, lead qualification, sales, and negotiation skills.

• Knowledge of Nuclear Medicine and the Nuclear Cardiac Industry.

• Experience with product launches and P&T Committees is preferred.

• Background in selling and leading within a highly matrixed environment and managing large accounts is preferred.

• Must be willing to reside in the territory and undertake at least 30% overnight travel based on business requirements, including some weekends as typical for trade show attendance.

🏝️ Benefits

• Medical

• Dental

• Vision

• Paid time off

• A 401(k) plan with opportunities for employee and company contributions

• Life insurance

• Disability insurance

• Accident insurance

• Tuition reimbursement