Salesforce Solution Architect – Marketing Cloud Engagement, Marketing Cloud Next

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the execution of implementation projects from initiation to launch, ensuring that scope, schedule, and budget are maintained effectively.

• Facilitate discovery and consulting sessions with stakeholders from marketing, sales, operations, and technical teams.

• Evaluate clients’ existing marketing technology, data, and workflows, and propose the most suitable platform and roadmap.

• Conduct solution demonstrations, user acceptance testing, and training sessions.

• Assist with the go-live process and initial adoption, transitioning responsibilities to client teams or managed services.

• Create and document solution architectures for Marketing Cloud Engagement and Marketing Cloud Next implementations.

• Provide guidance on platform strategy, integration, sequencing, and migration between Marketing Cloud products.

• Develop audience and data models, segmentation strategies, identity frameworks, customer journeys, and cross-channel initiatives.

• Establish approaches for consent, preferences, compliance, campaign measurement, and reporting.

• Design integrations between Marketing Cloud, Salesforce CRM, and Data 360.

• Recognize opportunities for Agentforce and AI-enabled functionalities.

• Supervise development work and quality assurance, and construct or test solutions when necessary.

• Configure and assess journeys, automations, content, data extensions, segments, and integrations.

• Author and review SQL, AMPscript, and other types of scripting.

• Assist with data migration, sender authentication, deliverability configurations, and cutover planning.

• Evaluate the work of consultants and provide technical feedback.

• Create reusable accelerators, templates, and best practices.

• Mentor consultants across various Marketing Cloud products.

• Participate in pre-sales discussions, project scoping, and the creation of statements of work.

⛳️ Requirements

• A bachelor’s degree or equivalent professional experience.

• Practical experience implementing Marketing Cloud Engagement, including Journey Builder, Email Studio, Automation Studio, Contact Builder, and data extensions.

• Proficiency in SQL and AMPscript.

• Familiarity with or knowledge of Marketing Cloud Next.

• Prior experience as an Implementation Consultant, Business Analyst, Solution Architect, or Systems Consultant.

• Proven track record of leading client-facing discovery, solution design, and project execution from initiation to launch.

• Understanding of the Salesforce CRM data model and the connection between marketing data and Sales Cloud and Service Cloud.

• Awareness of Marketing Cloud Growth, including the differences between Growth Edition and Advanced Edition.

• Strong business acumen coupled with excellent technical capabilities.

• Exceptional presentation, documentation, and communication skills, with the ability to convey technical trade-offs to business executives.

• Capability to work autonomously and manage multiple projects in a remote consulting setting.

• Experience in consulting or with a partner firm.

• Marketing Cloud Next certification obtained or in progress.

• Salesforce Marketing Cloud certifications such as Marketing Cloud Engagement Administrator, Consultant, Specialist, or Developer.

• Salesforce Administrator certification, along with additional certifications like Data 360 Consultant.

• Experience with Data 360 (formerly Data Cloud), focusing on unification, segmentation, and activation.

• Familiarity with Flow, Agentforce, or AI-driven marketing capabilities.

• Experience in planning or leading migrations between marketing platforms.

• A keen interest in or experience with Claude and AI-assisted delivery.

🏝️ Benefits

• A remote-first culture – we have an office, but attendance is not mandatory!

• Unlimited paid time off.

• 4% matching contribution to your 401k.

• Medical, dental, and vision insurance from day one!

• Company-covered short-term disability, long-term disability, and life insurance.

• 11 paid holidays, including the day after the Super Bowl!

• Volunteer program, offering volunteer time off and matching donations.

• New hires start on Tuesdays.

• Eligibility for bonuses or commissions, depending on your role.