Sales Operations and Marketing Specialist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Oversee the daily management of the commercial pipeline.

• Handle the routing and assignment of inbound leads.

• Create and manage outbound prospect lists.

• Identify, enhance, and sustain targeted prospect databases.

• Ensure the quality of HubSpot CRM data and maintain pipeline integrity.

• Track lead response times and analyze conversion performance.

• Act as the operational liaison for SDRs and Account Executives.

• Generate weekly and monthly reports and dashboards for the sales pipeline.

• Design scalable lead generation initiatives.

• Develop targeted outbound marketing campaigns utilizing email, LinkedIn, phone, and other channels.

• Oversee email marketing initiatives.

• Facilitate NDAs, MSAs, contracts, and other commercial documents.

• Assist in enhancing the visibility of our companies within the logistics and international trade sectors.

⛳️ Requirements

• Proven experience supporting a B2B sales organization, ideally in Sales Operations, Marketing Operations, Demand Generation, or Revenue Operations.

• Familiarity with HubSpot or another CRM system.

• Strong analytical skills and reporting capabilities.

• Excellent project management skills.

• Exceptional organizational abilities.

• Outstanding written and verbal communication skills.

• Experience with email marketing platforms.

• Knowledge of marketing automation tools.

• Ability to juggle multiple priorities at once.

• Keen attention to detail.

• Comfortable working with data, reporting, and performance metrics.

• Inquisitive, proactive, and consistently seeking innovative ways to drive growth.

🏝️ Benefits

• Health insurance

• Professional development

• Paid time off

• Flexible work arrangements