Sales Marketing Manager

This is a fully remote position, open to applicants in New York.

📋 Description

• The Sales Marketing Manager is responsible for executing demand generation initiatives that drive revenue growth in two primary areas: event sponsorships/exhibitors and marketing services, which encompass lead generation programs, webinars, and custom content solutions.

• This position is heavily focused on execution, necessitating strong project management abilities, meticulous attention to detail, and the capability to handle multiple priorities at once.

• The Sales Marketing Manager will work across various platforms including email, digital, content marketing, webinars, and partnerships, executing and optimizing campaigns through marketing automation and AI-driven tools to enhance targeting, personalize messaging, and improve performance.

• Strong copywriting skills are essential for this role, along with the ability to collaborate across departments to create and implement engaging, conversion-oriented marketing content that aligns with sales goals.

• The effectiveness of this role will be measured by the successful execution of campaigns, contributions to pipeline generation objectives, and support of sales growth across diverse business lines.

⛳️ Requirements

• 3–5 years of experience in B2B marketing, demand generation, or sales marketing.

• A proven history of generating leads and pipeline for sales teams.

• Experience in supporting sales for events, sponsorships, or marketing services is strongly preferred.

• Experience managing integrated, multi-channel campaigns.

• Familiarity with lead lifecycle management and funnel optimization.

• Experience working in a fast-paced, revenue-driven environment.

• Hands-on experience with CRM and marketing automation platforms (e.g., Salesforce, Pardot, HubSpot, Sailthru) is required.

• Experience utilizing AI-based marketing tools (e.g., Copilot, ChatGPT, Claude) for content generation, segmentation, personalization, and campaign optimization.

• Knowledge of digital marketing channels including email, webinars, paid media, and content marketing.

• Understanding of audience targeting, lead management, and campaign workflows.

🏝️ Benefits

• 15 vacation days, 12 company holidays, three personal days, one day to volunteer at an organization of your choice, plus a day off for your birthday each year.

• Choice of three Cigna health insurance plans, two dental plans, and vision coverage.

• Health Savings Accounts (HSA) and Flex Spending Accounts (FSA).

• Comprehensive wellness program.

• Employer-paid life insurance.

• Employer-paid short-term and long-term disability insurance.

• Accident and critical illness insurance.

• 401K and Roth retirement savings plans with employer matching.

• Employee Referral Awards.

• Tuition reimbursement after one year of service.

• Commuter Benefits.