Sales Lead – Employer Sales, Americas

This is a fully remote position, open to applicants in Canada.

📋 Description

• Partner with EAP resellers to discover co-selling opportunities and assist their employer-facing teams throughout the US & Canada.

• Identify and connect with employer clients across the US & Canada, creating a robust outbound pipeline through calls, emails, social selling, and networking.

• Qualify incoming opportunities from EAP reseller partners and manage discovery calls or comprehensive follow-ups in English and French as necessary.

• Navigate the variations in regional healthcare and employer benefits landscapes across different areas.

• Use CRM systems to monitor all prospect interactions and ensure accurate pipeline data is maintained across North American time zones (from EST to PST).

• Provide product information, training materials, sales enablement presentations, and resources to partners in English (and French when required).

• Create and sustain sales materials for employer prospects and reseller partners, ensuring market accessibility throughout the US and Canada (including bilingual English/French materials for Quebec).

• Collaborate with the Marketing team to enhance lead generation campaigns and messaging for both anglophone and francophone markets.

• Work closely with Vira Health Leadership and Reseller Account Executives to facilitate seamless lead handoffs and deal progression.

• Tailor sales strategies by considering provincial healthcare variations and regulatory requirements.

• Achieve or exceed targets for qualified opportunities, pipeline development, and closed deals within the territory.

• Monitor activity metrics and pipeline status in the CRM.

• Engage in sales strategy discussions and share best practices for expanding into the US and Canadian markets.

⛳️ Requirements

• A minimum of 3 years of experience in B2B sales, business development, or customer-facing roles within Canadian or American markets.

• Proficiency in English is essential; knowledge of French or Spanish is preferred.

• Excellent verbal and written communication abilities in English (and French or Spanish where applicable).

• Comprehension of the intricacies of the US & Canadian employer benefits landscape, group insurance, and provincial healthcare variations.

• Highly organized, data-oriented, and skilled in using CRM tools.

• Self-driven with outstanding time management and organizational capabilities.

• Comfortable engaging in cold calling and prospecting activities.

🏝️ Benefits

• A commitment to adapting our work processes to meet a range of new and existing needs; we prioritize a remote-first approach, valuing flexibility.

• 15 days of vacation plus provincial statutory holidays (increasing with tenure).

• Extended health benefits that include paramedical services, mental health support, and telemedicine.

• Your choice of technology equipment - whatever you need to accomplish your tasks effectively.

• Enrollment in an employer-matched RRSP program.

• A workplace culture that emphasizes your personal development.

• CAD $250 to help set up your home office if you are working remotely.

• A professional development budget that includes language training (French courses for anglophone employees).

• Flexible working hours to accommodate time zone differences across North America.