Sales Development Representative – SDR

This is a fully remote position, open to applicants in Florida, +13 more states.

📋 Description

• Execute focused, multi-channel outbound prospecting campaigns utilizing email, phone, and LinkedIn.

• Identify and engage with brands that align with the ideal customer profile.

• Assess inbound marketing qualified leads alongside self-sourced prospects.

• Gain an understanding of prospects’ existing setups, business requirements, and timelines.

• Schedule and conduct high-quality discovery meetings.

• Ensure seamless handoffs to Account Executives.

• Collaborate with Account Executives on target accounts and messaging for the audience.

• Keep precise activity logs within Salesforce.

• Oversee high-frequency communication sequences using Apollo/Outreach.

• Stay updated on trends in digital analytics, marketing technology, and privacy regulations.

• Engage in credible, value-driven discussions with CMO- and VP-level decision-makers.

⛳️ Requirements

• Minimum of 2 years of dedicated SDR experience at a single organization.

• Proven experience managing the entire pipeline process from initial research to scheduled meetings.

• Strong foundational knowledge of enterprise and mid-market B2B sales cycles.

• Capability to create compelling outbound emails and pose insightful qualifying questions.

• Persistent yet non-intrusive follow-up abilities.

• Proactive attitude with the ability to develop a pipeline from the ground up.

• Genuine interest in B2B marketing technology, digital analytics, and advertising technology.

• Familiarity with Salesforce, LinkedIn Sales Navigator, Apollo, or Outreach.

• Capability to succeed without a strict, predefined playbook.

• Proficient in active listening, asking clarifying questions, and converting prospect challenges into opportunities for meetings.

• Alignment with InfoTrust’s core values.

• Must be eligible to work in the United States for any employer.

• Willingness to travel up to 10–20% as required.

• Preferred residence in Ohio, Florida, Georgia, Illinois, Indiana, Minnesota, Kentucky, Nebraska, Virginia, Vermont, Massachusetts, Maryland, Pennsylvania, Texas, Utah, or Washington.

• Bonus: experience in adtech, martech, or digital analytics.

• Bonus: basic knowledge of Google Analytics/GA4, Google Tag Manager, DV360, or CM360.

🏝️ Benefits

• 100% remote work option.

• Flexible work arrangements.

• Health insurance with employer-sponsored premiums.

• Vision insurance with employer-sponsored premiums.

• Dental insurance with employer-sponsored premiums.

• Unlimited paid time off (PTO).

• Generous parental leave program.

• 401(k) plan with company match.

• Tuition reimbursement.

• Travel opportunities up to 10–20% as needed.

• Commitment to an equal opportunity and inclusive workplace.

• Community contributions through the InfoTrust Foundation.