Sales Development Representative – SDR

This is a fully remote position, open to applicants in Greece.

📋 Description

• The main purpose of our Sales Development Representative role is to consistently generate high-quality discovery meetings through targeted outbound prospecting, personalized communication, and effective engagement.

• Conducting thorough research on potential clients, including their brand identity, positioning, marketing efforts, and potential service compatibility.

• Identifying and compiling targeted prospect lists utilizing Apollo, LinkedIn Sales Navigator, and various prospecting tools.

• Crafting highly personalized outbound messages through LinkedIn and email (adopting a non-mass-template automation approach).

• Composing medium-to-high-level sales copy that emphasizes personalization, clarity, and conversion.

• Initiating and overseeing outbound conversations with prospective clients.

• Qualifying prospects based on established criteria prior to scheduling discovery meetings.

• Arranging and coordinating discovery meetings for the Sales Team.

• Leading initial discovery discussions when necessary (training will be provided).

• Maintaining and updating CRM records in HubSpot to ensure precise tracking of outreach and pipeline activities.

• Managing sequences and outreach flows within HubSpot while adhering to a strong personalization-first approach.

• Continuously experimenting with and refining outreach messaging to enhance reply and booking rates.

• Monitoring outreach KPIs and reporting on performance metrics.

• Investigating industry trends and remaining informed about developments in digital marketing and e-commerce.

• Collaborating with the Sales and Service Departments to ensure coherence in messaging and targeting.

• Participating in sales meetings and performance evaluations.

• Contributing ideas to enhance outbound systems, messaging frameworks, and prospecting strategies.

⛳️ Requirements

• At least 1 year of experience in an outbound SDR position (2 years preferred).

• Demonstrated ability to generate leads from the ground up (cold outreach).

• Medium-to-high-level copywriting skills tailored for sales outreach.

• Capability to conduct independent research and tailor outreach messaging accordingly.

• C1 level (or equivalent) English proficiency (native not required).

• Strong preference for familiarity with Apollo, HubSpot, and LinkedIn Sales Navigator.

• Prior experience in a marketing agency or selling marketing services is a significant advantage.

• Must be available and responsive during office hours (Mondays to Fridays between 3–6 PM BCN time).

• Must consistently work 30–35 hours per week (i.e., 140 hours per month).

• Must possess a stable internet connection and a laptop or PC.

• Excellent verbal and written communication skills in English.

• Willingness to accept feedback and constructive criticism, with a focus on improvement.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and training.

• Flexible working arrangements.

• Collaborative and supportive team environment.

• Access to industry-leading tools and resources.