RevOps Specialist

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Design and execute a revenue attribution model across various acquisition channels: organic PLG, paid media, Sales, Partnerships, and internal LWSA;

• Ensure every lead generated has its source tracked, status updated, and complete data maintained throughout the entire journey;

• Identify gaps in pipeline coverage;

• Create a cohesive view of the acquisition funnel;

• Define and standardize funnel stages for each channel (PLG→SLG handoff, Sales inbound, Partnerships);

• Develop and uphold funnel dashboards by vertical and consolidated views;

• Identify leakage points and propose improvement hypotheses with prioritization logic based on impact;

• Serve as the technical liaison between the Performance Marketing team and Product/Tech;

• Review existing tagging coverage and prioritize fixes based on their impact on CAC measurement and attribution;

• Document the tagging model as a dynamic operational standard;

• Organize and maintain the CRM as a dependable source of record for Sales and Partnerships teams;

• Assist in implementing workflow automations (e.g., PLG→SLG handoff, pipeline notifications, inactivity alerts) in collaboration with stakeholders;

• Conduct periodic analyses of acquisition performance segmented by channel, segment, and time period;

• Establish the RevOps metrics framework for operations: defining, sourcing, scheduling, and assigning ownership for each metric.

⛳️ Requirements

• 3 to 5 years of experience in RevOps, Sales Ops, Marketing Ops, or Analytics within a B2B SaaS, marketplace, or platform context;

• Proven experience in environments with multiple acquisition channels requiring cross-channel attribution;

• Familiarity with CRM systems (HubSpot, Salesforce, or equivalent) and BI or analytics tools (Looker, Metabase, Power BI, or equivalent);

• Knowledge of web tagging (GTM, GA4, paid media pixels) is a significant advantage;

• High tolerance for ambiguity: capable of working with incomplete data and conflicting sources while developing actionable improvements;

• Pragmatic prioritization skills: recognizes that perfect attribution can hinder useful attribution;

• Strong and assertive communication skills across various organizational levels;

• Documentation discipline: proficient in transforming learnings into processes.

🏝️ Benefits

• Health insurance;

• Dental plan;

• Meal voucher / food allowance;

• Childcare assistance;

• Life insurance;

• Profit-sharing program (PPR);

• Birthday day off each year;

• Wellhub (wellness platform);

• Férias&Co (travel benefit);

• 6-month maternity leave and 20-day paternity leave;

• Flexible working hours;

• Partnerships with various establishments and institutions in education, health, leisure, entertainment, and more.