Reporting Analyst, Consumer Services

This is a fully remote position, open to applicants in Mexico, +3 more countries.

📋 Description

• Develop and sustain automated reporting solutions for eComm, B2B, and B2C, incorporating performance metrics across all marketing channels.

• Gather and evaluate data from platforms such as Meta Business Manager, Google Ads, Google Analytics, and other marketing resources.

• Design and refresh weekly, monthly, and quarterly performance presentations that emphasize data storytelling and actionable insights.

• Perform in-depth analyses to identify optimization opportunities and respond to business inquiries.

• Convert complex data sets into clear visual representations for both clients and internal stakeholders.

• Utilize Google Sheets and various tools for advanced data manipulation and analysis.

• Clearly present findings, linking data to business results.

• Leverage AI technologies and Power Digital's Nova ecosystem to enhance reporting capabilities and generate valuable insights.

• Achieve KPIs of a 90%+ task delivery rate and a 90%+ task accuracy rate.

• Regularly enhance reporting templates, dashboards, visualization methods, analytical techniques, and performance metrics.

⛳️ Requirements

• Bachelor's degree in Marketing, Business Administration, Analytics, or a related discipline.

• Over 2 years of experience in marketing analytics or digital marketing.

• Solid understanding of digital marketing metrics, campaign frameworks, and the customer journey.

• Familiarity with prominent digital marketing platforms, including Meta, Google Ads, and Google Analytics.

• Proficiency in Excel/Google Sheets for data manipulation and analysis (including pivot tables, VLOOKUP, etc.).

• Experience with data visualization tools such as Looker, Tableau, PowerBI, or Google Data Studio.

• Knowledge of statistical concepts, including regression modeling and test/control analysis.

• Proven experience in creating performance presentations and communicating data narratives effectively.

• Capability to work both independently and collaboratively within a team.

• Exceptional attention to detail and strong analytical abilities.

• Self-driven with the ability to perform under pressure and adhere to deadlines.

• Advanced proficiency in spoken and written English is required.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible work arrangements to promote work-life balance.

• Access to cutting-edge tools and technologies in marketing analytics.

• Collaborative and inclusive work environment.