Regional Brand Creative Lead

This is a fully remote position, open to applicants in New York.

📋 Description

• Act as the creative lead for the EMEA region.

• Establish creative objectives while safeguarding and enhancing the ServiceNow brand identity across regional marketing initiatives.

• Convert business goals into engaging, brand-aligned creative strategies and executions.

• Collaborate with global creative leadership to ensure regional efforts align with the global brand platform and accommodate local EMEA characteristics.

• Promote brand consistency in visual identity, messaging, and tone of voice.

• Supervise the quality of creative outputs for events, campaigns, social media, digital platforms, out-of-home advertising, editorial design, film/motion, and executive experiences.

• Lead and motivate the embedded studio team.

• Conceptualize, design, art direct, or write directly when necessary.

• Advocate for bold, brand-enhancing creative while elevating standards for enterprise marketing.

• Foster the adoption of AI-driven tools and workflows to enhance creative output, experimentation, and efficiency.

⛳️ Requirements

• At least 8 years of experience in brand creative.

• A solid foundation in design, design systems, and scaling brands across various markets and formats.

• Experience collaborating with or within global teams.

• Proficiency in Adobe Creative Cloud and Figma.

• Familiarity with AI-driven creative tools.

• Background in creative direction and hands-on craft.

• Capacity to foster collaborative relationships with marketing partners, studio teams, media partners, and cross-functional stakeholders.

• Excellent presentation skills.

• Experience managing a variety of creative outputs, including campaign creative and live event experiences.

• Understanding of B2B marketing environments, preferably in enterprise technology.

• A portfolio, website, or relevant work samples link is required; applications without a portfolio may be disregarded.

🏝️ Benefits

• Equity (when applicable).

• Variable/incentive compensation.

• Health plans.

• Flexible spending accounts.

• 401(k) Plan with company match.

• Employee Stock Purchase Plan (ESPP).

• Matching donations.

• Flexible time away plan.

• Family leave programs.

• Flexible or remote work options.