Programmatic Strategist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Oversee the daily operations for Programmatic clients

• Create, enhance, and report on campaigns across Display, Native, Video, Audio, and various programmatic channels

• Work collaboratively with internal teams to formulate media strategies that align with client goals

• Utilize both first-party and third-party data for audience targeting and segmentation

• Design and execute campaigns through DSPs such as DV360 and The Trade Desk

• Track and optimize campaigns to achieve performance and pacing objectives

• Produce and evaluate performance reports that include actionable insights and recommendations

• Address issues related to campaign performance and delivery

• Coordinate efforts with creative, analytics, and account teams

• Act as the main point of contact for clients

• Share updates on campaign performance and suggest strategy modifications

• Deliver campaign plans, performance reports, and strategic advice to clients

• Utilize necessary computer software platforms and office productivity tools

⛳️ Requirements

• A minimum of 3 years of demonstrated experience in programmatic roles within publishers, advertising agencies, or ad tech firms

• B2B experience is advantageous

• Practical expertise in building and optimizing campaigns within DSPs

• Preference for familiarity with The Trade Desk and DV360

• Established experience in programmatic media planning, buying, and developing measurement frameworks

• Strong comprehension of how programmatic, paid, and organic channels collaborate to exceed client KPIs

• Experience in driving programmatic growth for B2B/SaaS clients with budgets exceeding $50k/month

• Excellent cross-collaboration, interpersonal, and communication skills

• Strong analytical capabilities and exceptional attention to detail

• Results-driven mindset with the ability to manage multiple projects simultaneously

• Valid and current work authorization in Canada

• Permanent residency in Canada

• Consistent internet access and a professional work environment

• Capability to remain stationary for extended durations

• Ability to observe and interpret both written and verbal communication

🏝️ Benefits

• Comprehensive medical, dental, vision plans, disability, and life insurance for you and your family

• Fully employer-paid plan for you and a 50% employer contribution for dependents in the US, Canada, and Mexico

• Access to certified therapists via Spring Health

• Membership to Headspace

• Physical therapy services through Omada

• Virtual workouts through Aaptiv

• Complimentary One Medical membership for primary and virtual healthcare

• Unlimited PTO with a minimum of 2 weeks

• Paid company holidays

• Day off for your birthday

• Year-End Recharge, with offices closed from December 24 to January 1

• Paid parental leave

• Traditional and Roth 401(k) plans with a 3% company match

• Annual bonus based on tenure

• Company-wide retreat every year

• Option to work completely virtually from a home office

• PC or Mac provided

• Reasonable accommodations available for qualified individuals with disabilities