Product Marketing Manager – GTM Execution Support

This is a fully remote position, open to applicants in United Arab Emirates (UAE).

📋 Description

• Assist in the execution of go-to-market strategies for new product and feature launches.

• Monitor campaign deployment across social media, public relations, key opinion leaders, community engagement, and owned channels.

• Collaborate with internal teams regarding timelines, assets, and deliverables.

• Gather and synthesize campaign data, user feedback, market discussions, and social sentiment.

• Create briefs, presentations, reports, meeting notes, and tracking documents.

• Participate in brainstorming sessions and offer insights based on social media trends and the behaviors of younger users.

• Aid in the clear and engaging communication of the Binance story and brand narrative.

• Contribute to go-to-market execution for new product and feature launches as a Product Marketing Manager with a focus on crypto, Web3, and financial products.

⛳️ Requirements

• Preferred background in Marketing, Communications, Business, Finance, or related disciplines.

• Strong enthusiasm for Binance, crypto, Web3, and financial products.

• Good understanding of English and Chinese social media trends and online cultures.

• Highly organized and detail-oriented, comfortable with documentation, reporting, and coordination tasks.

• Proficient communication skills in both English and Chinese.

• Curious, proactive, dependable, and eager to learn.

• Relevant internship, project, or work experience in marketing, communications, content creation, social media, or campaign support is advantageous.

🏝️ Benefits

• Work-from-home flexibility (the arrangement may vary based on the specific requirements of the business team).

• Competitive salary along with company benefits.

• Opportunities for professional development and continuous learning.

• Collaboration with top-tier talent in a user-centric global organization.

• Autonomy in an innovative work environment.