Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the main resource for sales teams and clients, delivering product and clinical insights.

• Aid in the creation of product positioning, messaging, and competitive differentiation.

• Work alongside Product and Clinical teams to convert technical features into customer advantages.

• Assist in identifying market needs and gathering user feedback for both new and existing products.

• Contribute to the planning and execution of product launches and marketing initiatives in partnership with internal and regional teams.

• Create marketing tools and materials, such as brochures, videos, case studies, and training resources.

• Perform market and competitive analyses to uncover growth opportunities.

• Collect insights from customers and field teams to enhance messaging and product strategy.

• Ensure consistency between marketing, clinical, and commercial teams regarding product communications.

• Manage launch readiness plans and cross-functional execution milestones.

• Develop go-to-market strategies and frameworks for customer value propositions.

• Collaborate with KOLs and the clinical/marketing team to craft evidence-based narratives.

⛳️ Requirements

• 3–5 years of experience in product marketing, ideally within the medical device or aesthetic sector.

• Bachelor’s degree in Marketing, Business, Biomedical Engineering, or a related discipline.

• Excellent presentation and communication abilities, both written and spoken.

• Proficient in strategic storytelling and narrative crafting.

• Capability to juggle multiple projects and deadlines in a dynamic setting.

• Team-oriented individual with robust interpersonal skills and experience in cross-functional collaboration.

• Familiarity with medical device terminology and industry trends; experience in clinical aesthetics is a plus.

• Proven track record in developing sales and marketing materials and supporting product training programs.

• Analytical thinker with a strong grasp of market dynamics and customer requirements.

• Experience collaborating with physicians and KOLs.

• Background in premium brand positioning and category creation.

• Assist in integrating influencer and PR efforts for product storytelling.

• Willingness to travel (both domestically and internationally) up to 30%.

🏝️ Benefits

• Flexible work arrangements.