Product Marketing Manager

This is a fully remote position, open to applicants in Europe.

📋 Description

• Take ownership of product launches from start to finish: including positioning, messaging, collateral, and internal training.

• Develop and sustain sales enablement resources (battlecards, ROI calculators, presentations, case studies) that assist in displacing competitors and accelerating sales cycles.

• Establish a competitive intelligence function to monitor competitors and ensure our teams remain sharp on differentiation.

• Define and refine ICP personas and buyer journeys, specifically targeting mid-market and enterprise e-commerce.

• Collaborate with Product to ensure that roadmap items are conveyed as customer-friendly narratives and value propositions.

• Provide partners with co-marketing presentations, playbooks, and enablement guides, working closely with the Head of Partnerships to bolster partner-sourced revenue.

• Work alongside the Head of Enterprise Sales on ABM and enterprise initiatives.

• Gather and synthesize feedback from customers and partners to inform product roadmap and GTM strategy.

• Monitor feature adoption and usage, evaluating the success of GTM launches.

⛳️ Requirements

• Over 4 years of experience in B2B SaaS product marketing, preferably in SEO, web technologies, or developer tools.

• Demonstrated capability to convert technical product features into clear, outcome-focused messaging.

• Experience in launching and positioning products within enterprise or mid-market settings.

• Strong expertise in creating sales enablement content and supporting ABM or enterprise campaigns.

• Exceptional research and analytical abilities — skilled at deriving insights from customers, competitors, and markets.

• Familiarity with e-commerce, technical SEO, or similar fields is a significant advantage.

• Strong collaborative skills with a history of working cross-functionally with product, engineering, and revenue teams.

• Excellent written and verbal communication skills.

🏝️ Benefits

• Ultimate flexibility: We’re 100% remote. You can work from wherever you like, whenever you like.

• Freedom and autonomy: We’re a high-trust team, and you’ll have significant independence to solve problems in your own way — with plenty of support from the team when you need it.

• Minimum bureaucracy: We aim to avoid getting bogged down with meetings and red tape. Efficiency and maintaining steady, sustainable momentum are our priorities.

• Small & friendly team: We support one another, enjoy ourselves, and share a good laugh.

• Our network: We are a community of entrepreneurial SaaS professionals who regularly exchange ideas, knowledge, learning, and expertise with each other internally.

• Flexible paid time off: We encourage you to recharge your batteries when necessary.

• Learning Budget: We are committed to your growth, providing a generous budget for classes, conferences, books, and other educational resources.