Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of AcuityMD’s go-to-market strategy for a specific product surface area within our platform.

• Lead feature and product launches by collaborating with product and commercial teams to ensure alignment on messaging and marketing initiatives.

• Create high-quality sales-enablement materials that proactively prepare our sales team for success.

• Develop outbound messaging, which includes website content, product briefs, email marketing, and in-product notifications for new feature releases.

• Maintain competitive intelligence and comparisons through collaboration with cross-functional stakeholders and conducting independent research.

• Foster user-facing product engagement and educational efforts, such as onboarding notifications and product tours for feature and product releases.

• Assist in content marketing initiatives to support go-to-market activities, including guides, case studies, videos, and blog posts.

⛳️ Requirements

• 4+ years of experience in B2B product marketing or a related field, preferably within SaaS-focused B2B enterprise software, technology, or consulting sectors.

• Proven history of managing go-to-market strategies for products, product suites, or lines of business.

• Strong business insight with the capability to derive conclusions from data.

• Excellent quantitative skills for constructing customer ROI and pricing models.

• Experience in developing competitive positioning and messaging for new products and features.

• Experience in creating sales materials and marketing collateral/assets.

• Ability to execute educational and marketing campaigns for new technology.

• Experience in cross-functional collaboration with a demonstrated ability to build relationships with other teams (Sales, Customer Success, Product) at all levels and lead without direct authority.

• Exceptional writing and presentation abilities.

• Ability to simplify complex subjects for better understanding.

• Proficient in managing deadlines and complexity while thinking and problem-solving both analytically and creatively.

• Strong project management capabilities with a keen attention to detail.

• Demonstrated ability to thrive in a dynamic, fast-paced environment.

• Comfortable working remotely and independently.

🏝️ Benefits

• Ground floor opportunity: Become part of a high-growth startup supported by top-tier investors in Enterprise SaaS and Medical Devices (Benchmark, Redpoint Ventures, and Ajax Health).

• Learning Budget: Reimbursements available for relevant learning and up-skilling opportunities.

• Remote work: AcuityMD is dedicated to providing full-remote flexibility for employees in the US, including a work-from-home stipend for all team members.

• Flexible PTO: Generous time off and adaptable hours allow you the freedom to perform at your best.

• Paid Health, Dental, and Vision Plans: We cover 100% of health, dental, and vision insurance for all employees, and 75% for dependents.

• Home Office Stipend: $1,000 to invest in remote office equipment and WiFi reimbursement.

• Optional Team Retreats: We gather in-person multiple times per year for co-working and social events.

• Parental Leave: Enjoy 8-16 weeks of fully-paid, flexible parental leave.