Product Marketing Associate

This is a fully remote position, open to applicants in Chile.

📋 Description

• Take charge of product marketing for a specified range of products, encompassing both new and existing offerings, while supporting the complete lifecycle: Discover & Validate, Shape & Plan, Launch & Learn, Optimize & Scale.

• Establish positioning and messaging for your products based on behavioral data and user research.

• Create and implement go-to-market (GTM) strategies across in-app interfaces, lifecycle messaging, and various marketing channels.

• Track adoption and engagement following the launch, identifying risks and opportunities for iteration.

• Approach every task as an experiment. Whether introducing a new feature or enhancing an existing one, design for learning, monitor results, and iterate based on data insights.

• Collaborate closely with Product Managers and Marketing Communications on every product initiative. These partners are essential for testing, launching, and enhancing products.

• Coordinate efforts across Product, Engineering, Data, Design, and Marketing to facilitate progress.

• Quickly adjust priorities in response to changing business needs.

• Contribute to team documentation to ensure insights and learnings are shared across teams.

⛳️ Requirements

• 0–2 years of experience in Product Marketing, Growth, Consumer Research, or a related discipline. Recent graduates are encouraged to apply. Internships, co-op experiences, and academic projects are also considered.

• Strong analytical skills with a comfort level in working with qualitative feedback, behavioral data, and survey results.

• Effective and concise communicator capable of transforming complex information into clear insights or recommendations.

• Inquisitive about AI tools and motivated to leverage them for enhanced productivity. Bonus points if you actively use such tools.

• Experience with consumer-facing or mobile products.

• Familiarity with user research methodologies, NPS analysis, or customer interview programs.

• Experience in lifecycle messaging, in-product messaging, or using Braze (or similar platforms).

• Background in fintech, subscription services, or marketplace businesses.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and career growth.

• Flexible working hours and remote work options.

• Comprehensive health and wellness benefits.

• Supportive and inclusive company culture.