Product Manager – Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead and oversee the product line utilizing a market-driven strategy

• Create and manage comprehensive global product line plans for the division

• Take ownership of the complete product line strategy, including roadmap development and management

• Evaluate portfolio performance metrics and transform data into strategic initiatives

• Outline a 3–5-year product roadmap for new product launches, reformulations, and portfolio rationalization

• Set and track product launch key performance indicators (KPIs)

• Conduct competitive benchmarking that includes competitor portfolios, pricing, and technology investments

• Perform Voice of Customer research and technology assessments to pinpoint unmet needs and define product offerings

• Keep abreast of regulatory and sustainability trends impacting formulation, packaging design, and market positioning

• Support market and business revenue cases for investments aimed at achieving profitable growth

• Establish and uphold pricing strategies and rebate governance

• Develop and implement go-to-market launch strategies, encompassing value proposition, channel strategy, pricing rollout, and sales training

• Collaborate with Demand Generation and Corporate Communications on sales and marketing materials

• Create technical and commercial collateral for customer-facing purposes

• Facilitate customer innovation meetings and participate in trade shows and industry conferences

• Execute market strategies through customer interactions and industry involvement

⛳️ Requirements

• At least 5–7 years of progressive experience in product management, product marketing, or commercial management

• Experience in packaging, specialty chemicals, or analogous manufacturing sectors

• A Bachelor’s degree is mandatory

• Willingness to travel up to 50%

• Strong analytical and qualitative evaluation skills

• Exceptional written and verbal communication abilities

• Keen attention to detail with the capability to assess at a macro level

• Initiative, integrity, and a results-driven mindset

• Proven ability to collaborate effectively in a cross-functional team environment

• Capacity to develop and advocate for strategy, build product roadmaps, and present investment proposals to senior leadership

• Strong financial literacy, including profit management, cost structure assessment, and business case formulation

• Ability to work independently in a remote setting while managing multiple projects with competing deadlines

• Proficient in Microsoft Excel, PowerPoint, and Word

• Experience with ERP systems, CRM platforms, and project management tools is preferred

🏝️ Benefits

• Flexible remote work arrangement

• Collaborative global team environment

• Opportunities for professional advancement and development

• Travel opportunities, up to 50%