Product Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Takes ownership of one or more measurement or optimization use cases as the Directly Responsible Individual.

• Converts offering vision, methodology, and client/market needs into functional requirements, user stories, acceptance criteria, and a prioritized backlog.

• Implements product development strategies in collaboration with Engineering and Data Science to create repeatable, standardized products.

• Assists in measurement methodologies, including Partner Lift/incrementality, multi-touch attribution, marketing mix modeling, and rules-based attribution.

• Designs workflows that link measurement outputs to optimization actions concerning audience, spending, targeting, and creative decisions.

• Collaborates with Identity and Clean Room teams to establish the use of Real ID and governed clean-room infrastructure.

• Specifies exposure/outcome data requirements, cadence, and granularity with walled gardens, publishers, and retail media partners.

• Works with Privacy, Legal, and Compliance teams to ensure consent-aware and privacy-safe requirements are met throughout the product lifecycle.

• Aids Sales, Marketing, and Client Strategy with launch positioning, proof points, and enablement resources.

• Tracks product performance and fosters continuous improvement based on client feedback, usage metrics, and operational insights.

• May provide mentorship to less experienced associates.

⛳️ Requirements

• Bachelor’s degree and 5+ years of experience in product management, solution strategy, or analytics, including responsibility for a product, use case, or measurement/analytics deliverable.

• Proven experience in translating ambiguous business or client requirements into clear specifications, user stories, and a prioritized backlog.

• Familiarity with marketing measurement and optimization concepts, such as incrementality/lift, MTA, MMM, CAPI, closed-loop, and rules-based attribution.

• Knowledge of identity resolution, clean rooms, and privacy-safe measurement across walled garden, open web, publisher, and retail media ecosystems.

• Practical understanding of Agile delivery methodologies, including backlog management, prioritization frameworks (e.g., RICE), and release planning.

• Experience with major cloud/data platforms (e.g., Snowflake, Databricks, AWS).

• Excellent analytical, problem-solving, and stakeholder communication skills, with the ability to articulate measurement concepts to both technical and business audiences.

• Experience in transforming analytics or professional services into repeatable dashboards or managed offerings.

• Relevant experience in AdTech/MarTech or data-driven product ecosystems.

• Familiarity with partner/API integration patterns for walled gardens, DSPs, SSPs, or retail media networks (e.g., Meta, Amazon/AMC, Google, The Trade Desk).

• Exposure to agentic AI or AI-assisted decision-making workflows utilizing governed data.

• Experience defining data pipelines and/or clean room flows to support measurement use cases.

🏝️ Benefits

• Equal opportunity employer, including individuals with disabilities and protected veteran status.

• No sponsorship of any type is available.