Principal Product Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee eHealth’s eCommerce insurance marketplace and the online shopping experience for consumers.

• Develop the product strategy and roadmap for the corporate website, online shopping, and enrollment processes.

• Create personalized, AI-driven shopping experiences for health insurance and related coverage.

• Define and implement AI agents, chat-based enrollment guides, and tools for plan comparison.

• Establish audience segmentation and navigation frameworks tailored for brokers, employers, individuals, retirees, and other shoppers.

• Manage growth and lifecycle funnels encompassing conversion, digital marketing, activation, onboarding, retention, and support.

• Partner with Sales, Marketing, UX Design, Data Science, Engineering, Legal, and Compliance teams.

• Spearhead multi-year digital commerce transformation projects across product portfolios and business segments.

• Counsel senior executives on investment priorities, portfolio trade-offs, and the enterprise website roadmap.

• Navigate dependencies and prioritize competing demands across business and technology sectors.

• Guide product leaders and enhance product management capabilities through coaching, standards, and thought leadership.

• Specify product requirements, draft user stories, and oversee backlog prioritization.

• Collaborate with cross-functional teams regarding dependencies, system architecture, and design.

• Act as Product Owner within Agile frameworks and engage in Scrum ceremonies.

• Manage UX optimization and the A/B testing roadmap along with success criteria.

• Enhance product development processes, governance of website releases, stage-gate reviews, and manage changes during peak periods.

• Take ownership of instrumentation, monitoring, issue prioritization, and risk escalation with Analytics and Engineering teams.

• Set up governance for the website platform and domain, ensuring accessibility and compliance with legal standards.

• Share product performance metrics and roadmap updates with stakeholders.

• Conduct market research and competitive analyses.

• Leverage data-driven decision-making to prioritize initiatives and evaluate success.

⛳️ Requirements

• Over 10 years of leadership experience in product management.

• Proven history of launching large-scale consumer e-commerce storefronts, dual-sided marketplace engines, or complex fintech solutions in collaboration with cross-functional partners.

• Demonstrated ability to define strategy and convert it into execution within a complex and matrixed organizational structure.

• Strong familiarity with health technology, healthcare insurance workflows, or utilization mechanics is highly desirable but not required if one possesses exceptional expertise in consumer marketplaces.

• Experience in taking generative AI products from concept to execution, including prompt-engineered systems or agentic automation workflows.

• High standard for aesthetic, empathetic product interfaces and polished designs for mobile and desktop consumer experiences.

• Strong analytical skills related to conversion rates, drop-off analytics, and financial profitability metrics.

• Bachelor’s or master’s degree in business, computer science, engineering, or a related field.

• Experience serving as Product Owner in Agile methodologies (Scrum/Kanban).

• Familiarity with the Atlassian suite, Jira, Miro, Figma, and generative AI platforms such as Copilot, Gemini, and ChatGPT.

🏝️ Benefits

• Medical, dental, and vision coverage starting on your first day of employment.

• 401K plan with matching contributions.

• Tuition reimbursement program.

• Employee stock purchase plan.

• 12 paid holidays per year.

• Flexible time off (PTO for non-exempt employees).

• Annual performance bonus.

• Comprehensive benefits aimed at supporting employees’ personal and professional well-being.