Principal Product Designer

This is a fully remote position, open to applicants in Canada, +1 more country.

📋 Description

• Take full ownership of the personalization process across Babylist’s diverse platform ecosystem.

• Establish the UX vision, strategy, key performance indicators (KPIs), quality benchmarks, and a 12–18 month roadmap focused on personalization.

• Convert company objectives into clear design priorities and sequences of strategic initiatives.

• Set high standards for quality, customer satisfaction, and product excellence.

• Plan and carry out user research to base design choices on family behavior insights.

• Utilize AI-driven workflows and deliver prototypes or production-ready interfaces directly.

• Define rituals and practices for an AI-first design approach at Babylist.

• Create AI-enhanced workflows that democratize design tools, empowering non-designers to contribute.

• Mentor and develop designers through feedback, collaboration, and shared standards.

• Collaborate with leaders in engineering, product management, analytics, marketing, and merchandising.

• Assist in evolving Consumer Tech’s operating model, recruitment standards, and craftsmanship benchmarks.

⛳️ Requirements

• A portfolio showcasing shipped consumer product work across both web and native mobile platforms.

• Strong judgment in product and design matters.

• Experience with AI tools for prototyping, exploration, and iteration.

• Proficient in building prototypes and production-quality interfaces.

• Familiarity with both generative and evaluative research methodologies.

• Ability to leverage qualitative and quantitative data to inform design decisions.

• Knowledge of interaction patterns, design system conventions, and best practices in digital product development.

• Capability to instrument work and monitor product metrics effectively.

• Experience in mentoring and nurturing designers.

• Background in creating design systems, rituals, processes, and operational models.

• Ability to navigate team boundaries and adapt to uncertain situations.

• Enthusiasm for AI-first design and AI-centric product development.

🏝️ Benefits

• Competitive salary and significant opportunities for career growth.

• Opportunities for career progression and advancement based on performance.

• Company-sponsored medical, dental, and vision insurance.

• Retirement savings plan with company matching and flexible spending accounts.

• Generous paid parental leave and paid time off (PTO).

• Winter Wonder Week: the entire company enjoys a paid week off at the year's end.

• Remote work allowance to help set up your home office.

• Benefits promoting physical, mental, and emotional well-being, parenting, childcare, and financial planning.

• Access to leading tools like Claude and ChatGPT from day one.

• Biannual company gatherings.